Why Wix.com (WIX) Stock Is Up Today

Wix.com (WIX) is up 18.8% today. Here is some analysis on what might have caused this price movement.

Analysis: The rally appears tied to a strong second-quarter earnings report that came in ahead of expectations on both profit and revenue. Investors also seemed encouraged by improving economics at Base44, including a sharp expected margin improvement in the second half, while full-year 2026 guidance was maintained after the company’s June reset.

Details:

Wix posted second-quarter revenue of about $563 million, up 15% year over year, with bookings of about $569 million, up 12%.

Adjusted diluted earnings per share were $1.39, above the consensus figure of $1.13, and revenue also topped estimates.

The company said Base44 launched its proprietary Base 1 model and now expects roughly 60% non-GAAP gross margin for Base44 in the second half, versus near zero entering the year.

Wix reiterated its 2026 outlook for low-teens bookings growth, low- to mid-teens revenue growth, and a high-teens free-cash-flow margin excluding acquisition and restructuring costs.

Sources:

Wix Investor Relations, SEC, MarketBeat

Disclaimer: This price movement analysis was generated with the help of AI. Please double-check the information provided for mistakes.

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$WIX Hedge Fund Activity

We have seen 131 institutional investors add shares of $WIX stock to their portfolio, and 241 decrease their positions in their most recent quarter.

Here are some of the largest recent moves:

HSBC HOLDINGS PLC added 3,500,047 shares (+11894.0%) to their portfolio in Q1 2026, for an estimated $315,249,233
ARISTEIA CAPITAL, L.L.C. added 2,855,704 shares (+inf%) to their portfolio in Q1 2026, for an estimated $257,213,259
MILLENNIUM MANAGEMENT LLC added 2,244,869 shares (+370.5%) to their portfolio in Q1 2026, for an estimated $202,195,350
DURABLE CAPITAL PARTNERS LP added 2,041,688 shares (+inf%) to their portfolio in Q1 2026, for an estimated $183,894,838
TWO SIGMA INVESTMENTS, LP added 1,561,742 shares (+616.6%) to their portfolio in Q1 2026, for an estimated $140,666,101
DORSAL CAPITAL MANAGEMENT, LP removed 1,200,000 shares (-77.4%) from their portfolio in Q1 2026, for an estimated $108,083,999
BLACKROCK, INC. removed 1,194,431 shares (-33.1%) from their portfolio in Q1 2026, for an estimated $107,582,400

To track hedge funds' stock portfolios, check out Quiver Quantitative's institutional holdings dashboard. You can access data on hedge funds moves and 13F filings through the Quiver Quantitative API 13F endpoint.

$WIX Analyst Ratings

Wall Street analysts have issued reports on $WIX in the last several months. We have seen 1 firms issue buy ratings on the stock, and 0 firms issue sell ratings.

Here are some recent analyst ratings:

Scotiabank issued a "Sector Outperform" rating on 06/08/2026

To track analyst ratings and price targets for $WIX, check out Quiver Quantitative's $WIX forecast page.

$WIX Price Targets

Multiple analysts have issued price targets for $WIX recently. We have seen 18 analysts offer price targets for $WIX in the last 6 months, with a median target of $87.5.

Here are some recent targets:

Alexei Gogolev from JP Morgan set a target price of $62.0 on 06/18/2026
Stefanos Crist from Needham set a target price of $80.0 on 06/15/2026
Chris Zhang from UBS set a target price of $58.0 on 06/10/2026
Alec Brondolo from Wells Fargo set a target price of $47.0 on 06/09/2026
Naved Khan from B. Riley Securities set a target price of $135.0 on 06/09/2026
Jamesmichael Sherman-Lewis from Citigroup set a target price of $59.0 on 06/09/2026
Brad Erickson from RBC Capital set a target price of $45.0 on 06/09/2026

This article is not financial advice. See Quiver Quantitative's disclaimers for more information. Note that there may be inaccuracies due to mistakes in ticker-mapping, and other anomalies.