Atlanticus acquires Mercury Financial, adding $3.2 billion in credit card receivables and expanding into the near-prime market.
Quiver AI Summary
Atlanticus Holdings Corporation announced its acquisition of Mercury Financial LLC, a leading credit card platform for near-prime consumers, for approximately $162 million. The purchase adds $3.2 billion in credit card receivables and 1.3 million credit card accounts, enhancing Atlanticus' product offerings in the general purpose credit card segment and expanding its reach in the financially underserved market. The integration of Mercury is expected to drive value through portfolio optimization, cost synergies, and increased customer acquisition, leveraging Mercury's technology and expertise. This acquisition aligns with Atlanticus' mission to provide inclusive financial services and improve consumer credit outcomes in the U.S.
Potential Positives
- Addition of $3.2 billion in credit card receivables significantly increases Atlanticus' total managed receivables to over $6 billion.
- Acquisition expands Atlanticus' product offerings into the near-prime consumer segment, opening new market opportunities.
- Integration of Mercury's technology and expertise is anticipated to drive value creation through optimization strategies and cost efficiencies.
- Transaction enhances Atlanticus' ability to offer a best-in-class product at lower costs to a broader consumer base, enhancing financial inclusion.
Potential Negatives
- Acquisition of Mercury comes with a significant cash purchase price of approximately $162 million, which could strain financial resources depending on the company's current fiscal state and plans for integration.
- The future earn-out payments to the seller are contingent on portfolio credit performance exceeding Atlanticus' base case assumptions, introducing uncertainty regarding the total cost of the acquisition.
- Forward-looking statements highlight risks such as the company's ability to integrate Mercury into its operations, retain partners, and successfully navigate a highly regulated industry, all of which could impact future performance negatively.
FAQ
What did Atlanticus acquire?
Atlanticus acquired Mercury Financial LLC, a leading credit card platform for near-prime consumers in the U.S.
How much credit card receivables did Atlanticus add?
The acquisition added $3.2 billion of credit card receivables to Atlanticus’ portfolio.
What benefits does the acquisition provide to Atlanticus?
The acquisition expands Atlanticus’ capabilities and product offerings, particularly in the near-prime consumer segment.
How many credit card accounts does Atlanticus now manage?
Atlanticus now manages over 5 million credit card accounts following the acquisition of Mercury.
Who advised Atlanticus on the acquisition?
Guggenheim Securities, LLC served as financial advisor, while Troutman Pepper and Willkie Farr & Gallagher provided legal counsel.
Disclaimer: This is an AI-generated summary of a press release distributed by GlobeNewswire. The model used to summarize this release may make mistakes. See the full release here.
$ATLC Insider Trading Activity
$ATLC insiders have traded $ATLC stock on the open market 2 times in the past 6 months. Of those trades, 0 have been purchases and 2 have been sales.
Here’s a breakdown of recent trading of $ATLC stock by insiders over the last 6 months:
- DEAL W HUDSON has made 0 purchases and 2 sales selling 4,400 shares for an estimated $250,516.
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$ATLC Hedge Fund Activity
We have seen 49 institutional investors add shares of $ATLC stock to their portfolio, and 64 decrease their positions in their most recent quarter.
Here are some of the largest recent moves:
- WELLINGTON MANAGEMENT GROUP LLP added 77,043 shares (+21.1%) to their portfolio in Q2 2025, for an estimated $4,218,104
- RUSSELL INVESTMENTS GROUP, LTD. added 57,103 shares (+468.2%) to their portfolio in Q2 2025, for an estimated $3,126,389
- BRIDGEWAY CAPITAL MANAGEMENT, LLC added 53,312 shares (+133.5%) to their portfolio in Q2 2025, for an estimated $2,918,832
- KENNEDY CAPITAL MANAGEMENT LLC removed 48,062 shares (-86.6%) from their portfolio in Q2 2025, for an estimated $2,631,394
- MORGAN STANLEY added 33,549 shares (+345.6%) to their portfolio in Q2 2025, for an estimated $1,836,807
- VICTORY CAPITAL MANAGEMENT INC added 25,552 shares (+inf%) to their portfolio in Q2 2025, for an estimated $1,398,972
- CITADEL ADVISORS LLC added 24,823 shares (+inf%) to their portfolio in Q2 2025, for an estimated $1,359,059
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$ATLC Analyst Ratings
Wall Street analysts have issued reports on $ATLC in the last several months. We have seen 2 firms issue buy ratings on the stock, and 0 firms issue sell ratings.
Here are some recent analyst ratings:
- JMP Securities issued a "Market Outperform" rating on 08/12/2025
- Citizens Capital Markets issued a "Market Outperform" rating on 03/21/2025
To track analyst ratings and price targets for $ATLC, check out Quiver Quantitative's $ATLC forecast page.
$ATLC Price Targets
Multiple analysts have issued price targets for $ATLC recently. We have seen 4 analysts offer price targets for $ATLC in the last 6 months, with a median target of $73.5.
Here are some recent targets:
- David M. Scharf from JMP Securities set a target price of $78.0 on 08/12/2025
- Tim Switzer from Keefe, Bruyette & Woods set a target price of $60.0 on 05/12/2025
- David Scharf from Citizens Capital Markets set a target price of $72.0 on 03/21/2025
Full Release
- Adds $3.2 billion of credit card receivables to Atlanticus’ general purpose credit card segment
- Expands Atlanticus’ product offering and capabilities into the much larger near-prime consumer segment
- Brings together two platforms that share a relentless focus on meeting the needs of the financially underserved
ATLANTA, Sept. 11, 2025 (GLOBE NEWSWIRE) -- Atlanticus Holdings Corporation (NASDAQ: ATLC) (“Atlanticus”, the “Company”, “we”, “our” or “us”), announced today that it has acquired Mercury Financial LLC (“Mercury”). Mercury is a leading data- and tech-centric credit card platform utilized by bank partners to provide credit cards to near-prime consumers in the U.S. At the closing, Mercury became a wholly-owned subsidiary of Atlanticus. An accompanying transaction presentation is available in the Investors section of the Company’s website at www.atlanticus.com or by clicking here .
The acquisition of Mercury adds an established top 25 credit card program to the suite of programs that Atlanticus manages on behalf of bank partners. Mercury’s credit card offerings, including Mercury branded and co-branded programs, complement Atlanticus’ general purpose credit card, retail credit, patient financing, and dealer solutions products.
As a result of the transaction, Atlanticus added 1.3 million credit card accounts serviced and $3.2 billion in credit card receivables, bringing its total serviced accounts to over 5 million and its total managed receivables to over $6 billion. The transaction further facilitates Atlanticus’ extension of its industry-leading credit expertise, program management capabilities, and technology to new partners.
Atlanticus’ post-acquisition integration initiatives are expected to drive significant value creation through portfolio optimization strategies, cost synergies, and increased originations on behalf of bank partners. Additional growth opportunities include increased customer acquisition through new marketing channels and product expansion within Mercury’s channels and Atlanticus’ existing markets.
Jeff Howard, President and Chief Executive Officer of Atlanticus, commented, “First and foremost, let me welcome the Mercury team members to the Atlanticus family. Through your investment in technology and rigorous focus on data and analytics, you have built an impressive platform and we are excited to have you as part of our ongoing growth plans.
“We are pleased to add the technology and near prime expertise of Mercury to expand our reach, advance our growth efforts, and leverage the scale that the combined companies create to bring a best-in-class product offering at the lowest possible cost to an even broader consumer segment.
“Having purchased over $6 billion in credit card receivables portfolios throughout our history, we are highly confident in our ability to create value through the optimization of the $3.2 billion credit card receivables portfolio that has been managed by Mercury. We are equally excited about the incremental growth we can achieve through additional marketing channels, partners, and expanded product offerings that the Mercury platform enables.”
Consideration for the transaction includes a cash purchase price of approximately $162 million. The seller of Mercury may also be entitled to receive future earn-out payments if portfolio credit performance exceeds Atlanticus’ base case assumptions.
Advisors
Guggenheim Securities, LLC served as financial advisor and Troutman Pepper Locke and Willkie Farr & Gallagher served as legal counsel to Atlanticus in this transaction. Deutsche Bank Securities served as financial advisor to the seller and Mayer Brown LLP served as legal counsel to the special committee of the board of the seller in this transaction. Colin M. Adams of Uzzi & Lall served as a Special Committee of Mercury's Board of Directors, which approved the transaction.
About Atlanticus Holdings Corporation
Empowering Better Financial Outcomes for Everyday Americans
Atlanticus™ technology enables bank, retail, and healthcare partners to offer more inclusive financial services to everyday Americans through the use of proprietary technology and analytics. We apply the experience gained and infrastructure built from servicing over 20 million customers and $44 billion in consumer loans over more than 25 years of operating history to support lenders that originate a range of consumer loan products. These products include retail and healthcare private label credit and general purpose credit cards marketed through our omnichannel platform, including retail point-of-sale, healthcare point-of-care, direct mail solicitation, internet-based marketing, and partnerships with third parties. Additionally, through our Auto Finance subsidiary, Atlanticus serves the individual needs of automotive dealers and automotive non-prime financial organizations with multiple financing and service programs.
About Mercury Financial LLC
Mercury Financial LLC is a financial services company on a mission to expand financial inclusion, helping more than 1.3 million Americans build a stronger financial future and improve their credit. Founded in 2017 and backed by advanced technology, Mercury has facilitated access to more than $6 billion in credit. Mercury enables credit card products issued by First Bank & Trust, Brookings, SD, pursuant to a license from Visa ® USA Incorporated. Mercury has office locations in Wilmington, DE and Austin, TX.
Forward-Looking Statements
This press release contains forward-looking statements that reflect the Company's current views with respect to, among other things, the benefits of the acquisition of Mercury, included expected synergies and future financial and operating results; and the Company’s plans, objectives, expectations and intentions for Mercury and its other businesses. You generally can identify these statements by the use of words such as outlook, potential, continue, may, seek, approximately, predict, believe, expect, plan, intend, estimate or anticipate and similar expressions or the negative versions of these words or comparable words, as well as future or conditional verbs such as will, should, would, likely and could. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those included in the forward-looking statements. These risks and uncertainties include those risks described in the Company's filings with the Securities and Exchange Commission and include, but are not limited to, the Company’s ability to integrate successfully Mercury with its other businesses; bank partners, merchant partners, consumers, loan demand, the capital markets, labor availability, supply chains and the economy in general; the Company's ability to retain existing, and attract new, merchant partners and funding sources; changes in market interest rates; increases in loan delinquencies; its ability to operate successfully in a highly regulated industry; the outcome of litigation and regulatory matters; the effect of management changes; cyberattacks and security vulnerabilities in its products and services; and the Company's ability to compete successfully in highly competitive markets. The forward-looking statements speak only as of the date on which they are made, and, except to the extent required by federal securities laws, the Company disclaims any obligation to update any forward-looking statement to reflect events or circumstances after the date on which the statement is made or to reflect the occurrence of unanticipated events. In light of these risks and uncertainties, there is no assurance that the events or results suggested by the forward-looking statements will in fact occur, and you should not place undue reliance on these forward-looking statements.
Contact:
Investor Relations
(770) 828-2000
[email protected]