The Atlanta Braves and Gray Media announce a multi-year partnership for broadcast of 15 regular season and 10 spring training games.
Quiver AI Summary
The Atlanta Braves and Gray Media have announced a multi-year partnership beginning in 2025, allowing Gray to simulcast 15 regular season games and produce 10 spring training games. This agreement aims to enhance the accessibility of Braves baseball, reaching over 15 million households across 24 markets in six states. Selected games will be broadcast on Peachtree TV and through Gray's various broadcasting networks. The partnership will also include the development of additional programming featuring Braves players and staff to engage fans beyond live game coverage. Further details on the games and content will be released leading up to the season.
Potential Positives
- The partnership with Gray Media will enhance broadcast accessibility for Braves games, allowing more than 15 million households to watch, expanding the fan base significantly.
- The agreement includes the production and airing of 10 spring training games, offering fans additional content and engagement opportunities with the team.
- The collaboration aims to develop ancillary programming featuring Braves players and coaches, further deepening fan engagement and connection with the team.
- Selected games will be broadcast across multiple networks and platforms, ensuring fans can access Braves content through various viewing methods, including cable, local TV, and streaming.
Potential Negatives
- Despite the announcement of increased viewership opportunities, the Braves may be seen as relying on a third-party media partner, potentially diminishing their perceived control over their brand and content distribution.
- The announcement brings to light the absence of specific details about the selected games, which may lead to uncertainty and dissatisfaction among fans regarding the accessibility of their favorite matches.
- The shifting focus towards local broadcast television could reflect challenges in digital streaming engagement or viewership, indicating a potential struggle to adapt to changing consumer preferences.
FAQ
What is the new partnership between Atlanta Braves and Gray Media?
The partnership involves Gray Media simulcasting 15 regular season Braves games starting in 2025.
How many spring training games will Gray Media air?
Gray Media will exclusively produce and air 10 spring training games.
In how many markets will Braves games be available through Gray Media?
Braves games will be carried in 24 markets across six states in the Southeast.
Where can fans watch the Braves games?
Fans can watch the games over-the-air on Peachtree TV, Peachtree Sports Network, and various Gray affiliates.
Will there be additional content related to the Braves available?
Yes, Gray Media and the Braves will develop ancillary programming featuring players, coaches, and alumni throughout the year.
Disclaimer: This is an AI-generated summary of a press release distributed by GlobeNewswire. The model used to summarize this release may make mistakes. See the full release here.
$GTN Insider Trading Activity
$GTN insiders have traded $GTN stock on the open market 2 times in the past 6 months. Of those trades, 0 have been purchases and 2 have been sales.
Here’s a breakdown of recent trading of $GTN stock by insiders over the last 6 months:
- KEVIN PAUL LATEK (EVP Chief L & D Officer) has traded it 2 times. They made 0 purchases and 2 sales, selling 155,124 shares.
To track insider transactions, check out Quiver Quantitative's insider trading dashboard.
$GTN Hedge Fund Activity
We have seen 103 institutional investors add shares of $GTN stock to their portfolio, and 133 decrease their positions in their most recent quarter.
Here are some of the largest recent moves:
- DARSANA CAPITAL PARTNERS LP removed 4,092,063 shares (-100.0%) from their portfolio in Q3 2024
- UBS GROUP AG removed 2,736,879 shares (-92.1%) from their portfolio in Q3 2024
- ELEQUIN CAPITAL, LP removed 1,757,043 shares (-100.0%) from their portfolio in Q2 2024
- TRIBUTARY CAPITAL MANAGEMENT, LLC removed 1,334,714 shares (-100.0%) from their portfolio in Q3 2024
- CAPITAL MANAGEMENT CORP /VA added 1,170,990 shares (+27.6%) to their portfolio in Q3 2024
- MORGAN STANLEY removed 1,070,022 shares (-23.2%) from their portfolio in Q3 2024
- ARISTEIA CAPITAL, L.L.C. removed 747,595 shares (-100.0%) from their portfolio in Q2 2024
To track hedge funds' stock portfolios, check out Quiver Quantitative's institutional holdings dashboard.
Full Release
ATLANTA, Dec. 18, 2024 (GLOBE NEWSWIRE) -- The Atlanta Braves (Nasdaq: BATRA, BATRK) and Gray Media (NYSE: GTN) have agreed on a multi-year partnership starting in 2025 for Gray to simulcast 15 regular season games alongside FanDuel Sports Network, the Braves’ rightsholder partner. The 15 regular season games will be spread across the season, and selected games will be announced at a later date. Gray will also exclusively produce and air 10 spring training games.
The deal will increase the reach of the selected games, providing a new way to watch Braves baseball for more than 15 million households. Gray will carry the Braves in 24 markets across six states of the Braves’ home television territory – one of the largest in professional sports – and allow more fans to watch than ever before.
The games will broadcast over-the-air on Peachtree TV Atlanta’s CW (WPCH 17.1) and Peachtree Sports Network (PSN) in Atlanta and throughout the Southeast through Gray’s network of broadcast stations, including Palmetto Sports & Entertainment Network, the Tennessee Valley Sports & Entertainment Network, and portions of the Gulf Coast Sports & Entertainment Network. A select number of games will air on some of Gray’s ABC, CBS, FOX, NBC, and CW affiliates.
Image: Gray Media markets broadcasting regular season Braves games in 2025
“We are thrilled to partner with Gray Media to offer our fans more opportunities to watch a simulcast of certain games and access our content all across the Southeast,” said Atlanta Braves President & CEO Derek Schiller. “This partnership makes Braves baseball even more accessible, allowing fans throughout Braves Country the ability to watch in a way that best suits them, whether that is on cable, local TV, or streaming.”
“Gray Media is thrilled to partner with the Atlanta Braves to bring baseball back to local broadcast television across the Southeast,” Gray Chairman and CEO Hilton Howell said. “We are proud to give Braves fans a new way to watch their favorite players and one of the best franchises in baseball history.”
The Braves and Gray will work together to develop ancillary programming to bring fans closer than ever to their favorite team throughout the year. Potentially featuring Braves players, coaches, and alumni, this additional content will expand opportunities for viewers to follow the team beyond live game coverage and connect with the Braves on a new level.
More information on the selected games as well as the additional content will be released prior to the start of the season.
For the full Atlanta Braves 2025 regular season schedule, please visit https://www.mlb.com/braves/schedule/2025/fullseason . The Spring Training schedule is available at https://www.mlb.com/braves/spring-training .
###
About Atlanta Braves:
Based in Atlanta since 1966, the Braves are the longest continuously operating franchise in Major League Baseball. Since 1991, Braves teams have earned two National League wild cards, 21 division championships, six National League pennants, and two World Series titles. Atlanta Braves games are telecast on FanDuel Sports Network South and FanDuel Sports Network Southeast. Radio broadcasts can be heard in Atlanta on 680 The Fan (AM)/93.7 (FM) and regionally on the Atlanta Braves Radio Network. Follow the Braves at braves.com, facebook.com/braves, and X.com/braves.
About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second highest rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. Gray owns a majority interest in Swirl Films. For more information, please visit
www.graymedia.com
.
MEDIA CONTACT:
Erik Schrader | WANF & WPCH Vice President/General Manager | (404) 325-4646 •
[email protected]
Jennifer Mastin Giglio | Atlanta Braves Senior Vice President Communications | (404) 614-1336 •
[email protected]
###
Attachment
