Alpha Modus Holdings filed a patent infringement lawsuit against MNTN for alleged violations of its AI-driven technology patents.
Quiver AI Summary
Alpha Modus Holdings, Inc. announced that its subsidiary, Alpha Modus Corp., has filed a patent infringement lawsuit against MNTN, Inc. in the U.S. District Court for the Western District of Texas. The lawsuit claims MNTN infringed on three of Alpha Modus's patents related to consumer behavior monitoring, in-store customer assistance, and personalized marketing connected to real-time consumer interactions. Alpha Modus emphasizes its commitment to protecting its intellectual property while remaining open to collaboration. CEO William Alessi stated that the lawsuits aim to safeguard shareholders and the company’s innovations, and highlighted the growing relevance of their patented AI technology across various sectors. The lawsuit seeks damages and recognition of the patents' validity.
Potential Positives
- Alpha Modus has filed a patent infringement lawsuit against MNTN, Inc., asserting protection of its intellectual property in AI-driven retail and fintech technology, which may strengthen its market position.
- The complaint includes three significant patents that are foundational to Alpha Modus’s technology for analyzing consumer behavior and enhancing customer experiences, underscoring the company's innovation and leadership in its field.
- CEO William Alessi emphasized a dual mission of protecting intellectual property while remaining open to potential collaborations, signaling a balanced approach to enforcement and partnerships that could stimulate growth.
- The lawsuit is part of a broader enforcement strategy that includes actions against other major companies, reinforcing Alpha Modus’s role as a pioneer in the $60+ billion retail media market.
Potential Negatives
- Filing multiple patent infringement lawsuits may lead to an image of Alpha Modus as overly aggressive or litigative, potentially deterring partnerships and collaborations within the industry.
- The need to enforce patents through litigation could indicate vulnerabilities in their market position, leading to questions about their competitive advantage and innovation capabilities.
- Results from ongoing litigation may result in financial liabilities or the allocation of significant resources away from core business activities toward legal defenses.
FAQ
What is the lawsuit filed by Alpha Modus about?
Alpha Modus has filed a patent infringement lawsuit against MNTN, asserting infringement of three patents related to consumer behavior analysis and targeted engagement.
What patents does Alpha Modus claim MNTN infringed?
The patents include methods for monitoring consumer behavior, enhancing in-store customer assistance, and personalized marketing tied to real-time interactions.
What is Alpha Modus's stance on patent infringement?
Alpha Modus aims to protect its technology and shareholders, and prefers to resolve issues amicably while also being open to partnerships.
How has Alpha Modus previously enforced its patents?
Alpha Modus has filed similar infringement actions against other major companies like Kroger and Cooler Screens to protect its intellectual property.
Where can I find more information about Alpha Modus?
More information about Alpha Modus and their patent portfolio can be found on their official website at www.alphamodus.com.
Disclaimer: This is an AI-generated summary of a press release distributed by GlobeNewswire. The model used to summarize this release may make mistakes. See the full release here.
Full Release
CORNELIUS, N.C., Sept. 12, 2025 (GLOBE NEWSWIRE) -- Alpha Modus Holdings, Inc. (Nasdaq: AMOD) (“Alpha Modus” or the “Company”), a leading innovator in AI-driven retail and fintech technology, today announced that its subsidiary, Alpha Modus Corp., has filed a patent infringement lawsuit in the United States District Court for the Western District of Texas against MNTN, Inc. (“MNTN”), a Texas-based connected TV advertising company.
The complaint asserts infringement of three Alpha Modus patents:
- U.S. Patent No. 10,360,571 – covering methods for monitoring and analyzing consumer behavior in real time to enable targeted engagement.
- U.S. Patent No. 11,042,890 – covering systems that enhance in-store customer assistance using advanced monitoring and sentiment analysis.
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U.S. Patent No. 12,026,731
– covering personalized marketing and advertising tied to real-time consumer interactions and location tracking.
These foundational patents form the backbone of Alpha Modus’s intellectual property portfolio, designed to transform how retailers and advertisers engage consumers at the point of sale.
MNTN, which promotes its “Connected TV” and performance advertising solutions as making television advertising as measurable and targeted as digital media, has—on information and belief—used Alpha Modus’s patented systems and methods to improve audience targeting, ad efficiency, and consumer engagement.
A Mission of Both Protection and Partnership
Alpha Modus CEO, William Alessi shared with Investing.com:
“Every infringement, and every infringer, is also a potential ally. We file these lawsuits to protect our shareholders and the integrity of our technology. But as we’ve consistently demonstrated, our preference is always to resolve matters quickly and amicably. We welcome the opportunity to turn adversaries into allies.”
Alessi continued: “Our patented AI technology is becoming ubiquitous in retail and advertising. That means more companies—whether in retail, fintech, or connected TV—will inevitably intersect with our portfolio. We are fully prepared to defend our intellectual property while remaining open to collaborations that accelerate growth and innovation.”
Enforcement as a Growth Strategy
Alpha Modus has filed similar patent infringement actions against other major retailers and advertising networks, including Kroger, Creative Realities, A2Z Cust2Mate Solutions, Cooler Screens, and Brookshire Grocery. Each action underscores the Company’s role as a pioneer in protecting and monetizing the core technologies shaping the $60+ billion retail media and self-service kiosk markets.
The lawsuit against MNTN seeks damages, injunctive relief, and recognition of the validity and enforceability of Alpha Modus’s patents.
About Alpha Modus
Alpha Modus Holdings Inc. (Nasdaq: AMOD) is a publicly traded AI-driven retail and fintech solutions provider, leveraging a broad and growing patent portfolio to redefine consumer engagement at the point of sale. Through its subsidiaries and partnerships, Alpha Modus delivers scalable technologies that enhance shopper experiences, enable targeted retail media, and create high-margin growth opportunities for retailers, advertisers, and investors.
For more information on Alpha Modus’s patents, visit: www.alphamodus.com/what-we-do/patent-portfolio .
For more information, visit: www.alphamodus.com
For more information and to access Alpha Modus’ press room, visit: https://alphamodus.com/press-room/
Forward-Looking Statements
This press release includes “forward-looking statements” within the meaning of the “safe harbor” provisions of the United States Private Securities Litigation Reform Act of 1995. Alpha Modus’s actual results may differ from their expectations, estimates, and projections, and, consequently, you should not rely on these forward-looking statements as predictions of future events. Words such as “expect,” “estimate,” “project,” “budget,” “forecast,” “anticipate,” “intend,” “plan,” “may,” “will,” “could,” “should,” “believes,” “predicts,” “potential,” “continue,” and similar expressions (or the negative versions of such words or expressions) are intended to identify such forward-looking statements, but are not the exclusive means of identifying these statements. These forward-looking statements include, without limitation, Alpha Modus’s expectations with respect to future performance.
Alpha Modus cautions readers not to place undue reliance upon any forward-looking statements, which speak only as of the date made. Alpha Modus does not undertake or accept any obligation or undertaking to release publicly any updates or revisions to any forward-looking statements to reflect any change in its expectations or any change in events, conditions, or circumstances on which any such statement is based.
Contact Information
Investor Relations
Alpha Modus Holdings, Inc.
Email:
[email protected]
Website:
www.alphamodus.com
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