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Why RH (RH) Stock Is Up Today

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RH (RH) is up 8.2% today. Here is some analysis on what might have caused this price movement.

Analysis: There does not appear to be a fresh company announcement on July 15, so the rally looks tied to investors continuing to react to RH’s stronger-than-expected June quarter update and improved full-year outlook. This could also be because RH remains heavily shorted, making the stock more prone to sharp upside moves when sentiment improves. ([sec.gov](https://www.sec.gov/Archives/edgar/data/1528849/000110465926072941/rh-20260611xex99d2.htm))

Details:

  • RH said in its June 11 shareholder letter that first-quarter revenue was $800.3 million, down 1.7%, while adjusted EBITDA margin was 7.1%; management said results exceeded the high end of its expectations despite tariff-related sourcing disruption. ([sec.gov](https://www.sec.gov/Archives/edgar/data/1528849/000110465926072941/rh-20260611xex99d2.htm))
  • RH raised its fiscal 2026 outlook to revenue growth of 4.5% to 8.0% and adjusted EBITDA margin of 14.2% to 16.0%, signaling more confidence in the second half of the year. ([sec.gov](https://www.sec.gov/Archives/edgar/data/1528849/000110465926072941/rh-20260611xex99d2.htm))
  • Last week, a major Wall Street firm upgraded RH to Neutral from Sell and sharply lifted its price target to $155, pointing to a more stable outlook after the earnings release. ([investing.com](https://www.investing.com/news/analyst-ratings/goldman-sachs-upgrades-restoration-hardware-stock-rating-on-stabilization-outlook-93CH-4781009?utm_source=openai))
  • RH also disclosed on July 8 that Chairman and CEO Gary Friedman sold 125,000 shares for personal financial obligations, while still retaining about 4.93 million shares, or roughly 23.88% of the company. With that disclosure now absorbed, some of the recent selling overhang may be easing. ([sec.gov](https://www.sec.gov/Archives/edgar/data/1528849/000110465926081857/rh-20260708xex99d1.htm))
  • Sources:

    SEC, Benzinga, Investing.com

    Disclaimer: This price movement analysis was generated with the help of AI. Please double-check the information provided for mistakes.

    $RH Insider Trading Activity

    RH Insider Trades

    $RH insiders have traded $RH stock on the open market 32 times in the past 6 months. Of those trades, 3 have been purchases and 29 have been sales.

    Here’s a breakdown of recent trading of $RH stock by insiders over the last 6 months:

    • GARY G FRIEDMAN (CHAIRMAN & CEO) has made 0 purchases and 11 sales selling 125,000 shares for an estimated $20,668,230.
    • ERI CHAYA (SEE REMARKS) has made 0 purchases and 13 sales selling 25,000 shares for an estimated $3,370,475.
    • CARLOS ALBERINI has made 3 purchases buying 11,388 shares for an estimated $1,832,322 and 0 sales.
    • MARK S DEMILIO has made 0 purchases and 5 sales selling 10,003 shares for an estimated $1,684,699.

    To track insider transactions, check out Quiver Quantitative's insider trading dashboard. You can access data on insider stock transactions through the Quiver Quantitative API insider transaction endpoint.

    $RH Hedge Fund Activity

    We have seen 181 institutional investors add shares of $RH stock to their portfolio, and 172 decrease their positions in their most recent quarter.

    Here are some of the largest recent moves:

    To track hedge funds' stock portfolios, check out Quiver Quantitative's institutional holdings dashboard. You can access data on hedge funds moves and 13F filings through the Quiver Quantitative API 13F endpoint.

    $RH Congressional Stock Trading

    Members of Congress have traded $RH stock 2 times in the past 6 months. Of those trades, 2 have been purchases and 0 have been sales.

    Here’s a breakdown of recent trading of $RH stock by members of Congress over the last 6 months:

    To track congressional stock trading, check out Quiver Quantitative's congressional trading dashboard. You can access data on congressional stock trades through the Quiver Quantitative API Congress trades endpoint.

    $RH Analyst Ratings

    Wall Street analysts have issued reports on $RH in the last several months. We have seen 1 firms issue buy ratings on the stock, and 0 firms issue sell ratings.

    Here are some recent analyst ratings:

    • TD Cowen issued a "Buy" rating on 01/20/2026

    To track analyst ratings and price targets for $RH, check out Quiver Quantitative's $RH forecast page.

    $RH Price Targets

    Multiple analysts have issued price targets for $RH recently. We have seen 12 analysts offer price targets for $RH in the last 6 months, with a median target of $160.5.

    Here are some recent targets:

    • Kate McShane from Goldman Sachs set a target price of $155.0 on 07/08/2026
    • Steven Zaccone from Citigroup set a target price of $166.0 on 06/15/2026
    • Peter Benedict from Baird set a target price of $150.0 on 06/12/2026
    • Zachary Fadem from Wells Fargo set a target price of $175.0 on 06/12/2026
    • Steven Forbes from Guggenheim set a target price of $200.0 on 06/12/2026
    • W. Andrew Carter from Stifel set a target price of $130.0 on 06/12/2026
    • Michael Lasser from UBS set a target price of $155.0 on 06/09/2026

    This article is not financial advice. See Quiver Quantitative's disclaimers for more information. Note that there may be inaccuracies due to mistakes in ticker-mapping, and other anomalies.

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