Kecia Steelman, the President and CEO of $ULTA, bought 1,440 shares of the company on 03-20-2025 for an estimated $499,528. This trade was reported by Quiver Quantitative using data from a recent SEC filing. This increased their holdings of this class of stock by approximately 9.3%. Following this trade, they now own 16,992 shares of this class of $ULTA stock.
$ULTA Insider Trading Activity
$ULTA insiders have traded $ULTA stock on the open market 1 times in the past 6 months. Of those trades, 1 have been purchases and 0 have been sales.
Here’s a breakdown of recent trading of $ULTA stock by insiders over the last 6 months:
- KECIA STEELMAN (President and CEO) purchased 1,440 shares for an estimated $499,528
 
To track insider transactions, check out Quiver Quantitative's insider trading dashboard.
$ULTA Hedge Fund Activity
We have seen 422 institutional investors add shares of $ULTA stock to their portfolio, and 653 decrease their positions in their most recent quarter.
Here are some of the largest recent moves:
- CAPITAL WORLD INVESTORS added 990,215 shares (+inf%) to their portfolio in Q4 2024, for an estimated $430,674,209
 - T. ROWE PRICE INVESTMENT MANAGEMENT, INC. removed 858,006 shares (-60.3%) from their portfolio in Q4 2024, for an estimated $373,172,549
 - BOSTON PARTNERS removed 517,676 shares (-100.0%) from their portfolio in Q3 2024, for an estimated $201,438,085
 - ONTARIO TEACHERS PENSION PLAN BOARD removed 467,361 shares (-50.6%) from their portfolio in Q4 2024, for an estimated $203,269,319
 - MARSHALL WACE, LLP added 454,711 shares (+10336.7%) to their portfolio in Q4 2024, for an estimated $197,767,455
 - GOLDMAN SACHS GROUP INC removed 383,679 shares (-61.3%) from their portfolio in Q4 2024, for an estimated $166,873,507
 - POINTSTATE CAPITAL LP added 368,438 shares (+inf%) to their portfolio in Q4 2024, for an estimated $160,244,739
 
To track hedge funds' stock portfolios, check out Quiver Quantitative's institutional holdings dashboard.
$ULTA Analyst Ratings
Wall Street analysts have issued reports on $ULTA in the last several months. We have seen 6 firms issue buy ratings on the stock, and 1 firms issue sell ratings.
Here are some recent analyst ratings:
- Telsey Advisory issued a "Outperform" rating on 03/14/2025
 - Morgan Stanley issued a "Overweight" rating on 03/14/2025
 - Evercore ISI issued a "Outperform" rating on 01/07/2025
 - Oppenheimer issued a "Outperform" rating on 01/07/2025
 - Loop Capital Markets issued a "Buy" rating on 12/09/2024
 - Raymond James issued a "Outperform" rating on 10/14/2024
 - UBS issued a "Underperform" rating on 10/03/2024
 
To track analyst ratings and price targets for $ULTA, check out Quiver Quantitative's $ULTA forecast page.
$ULTA Price Targets
Multiple analysts have issued price targets for $ULTA recently. We have seen 8 analysts offer price targets for $ULTA in the last 6 months, with a median target of $437.5.
Here are some recent targets:
- Korinne Wolfmeyer from Piper Sandler set a target price of $425.0 on 01/07/2025
 - Susan Anderson from Canaccord Genuity set a target price of $538.0 on 01/07/2025
 - Anthony Chukumba from Loop Capital Markets set a target price of $480.0 on 12/09/2024
 - Mark Altschwager from Robert W. Baird set a target price of $440.0 on 12/05/2024
 - Simeon Siegel from BMO Capital set a target price of $385.0 on 10/17/2024
 - Mark Astrachan from Stifel Nicolaus set a target price of $395.0 on 10/17/2024
 - Michael Baker from D.A. Davidson set a target price of $435.0 on 10/16/2024
 
This article is not financial advice. See Quiver Quantitative's disclaimers for more information.