Bundesliga International enhances collaboration with Sportradar to innovate digital experiences in the betting and gaming market.
Quiver AI Summary
Bundesliga International has announced an expanded partnership with Sportradar Group AG to enhance the digital and viewing experience for fans and bettors ahead of the 2025-26 Bundesliga season. The collaboration, which dates back to 2005, will utilize 3.6 million data points from Bundesliga matches to introduce innovative products, including Live Player Markets that offer additional betting opportunities per match, 4Sight Streaming that enhances live streams with AI-driven insights, and an Enhanced Live Match Tracker for real-time engagement. Representatives from both organizations express enthusiasm for leveraging this long-standing relationship to drive innovation in the sports betting and gaming sector, emphasizing a commitment to providing unmatched value to fans and maintaining integrity in sports.
Potential Positives
- Strengthened long-term partnership with Bundesliga International enhances Sportradar's position in the sports technology and betting market.
- Launch of new innovative betting products such as Live Player Markets and 4Sight Streaming shows commitment to enhancing user experience and generating additional betting opportunities.
- Access to extensive match data (3.6 million data points) allows Sportradar to provide a more engaging and informed betting experience for consumers.
- Recognition as an industry leader with coverage of over 150,000 matches annually across 900+ leagues reinforces Sportradar's comprehensive portfolio and market presence.
Potential Negatives
- None
FAQ
What is the partnership between Bundesliga International and Sportradar?
The partnership enhances the viewing experience and innovation for betting and gaming through exclusive data and digital solutions.
How long has Sportradar been partnered with Bundesliga International?
The partnership dates back to 2005, providing nearly twenty years of collaboration in sports technology.
What new products are being launched for the 2025-26 Bundesliga season?
New products include Live Player Markets, 4Sight Streaming, and an Enhanced Live Match Tracker for better betting experiences.
How does Sportradar improve the betting experience for fans?
Sportradar utilizes advanced AI technology and real-time tracking data to create more betting opportunities and enhance engagement.
What is the mission of Bundesliga International?
Bundesliga International aims to inspire global football fans and drive internationalization through innovative content and technical standards.
Disclaimer: This is an AI-generated summary of a press release distributed by GlobeNewswire. The model used to summarize this release may make mistakes. See the full release here.
$SRAD Hedge Fund Activity
We have seen 161 institutional investors add shares of $SRAD stock to their portfolio, and 91 decrease their positions in their most recent quarter.
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- CANADA PENSION PLAN INVESTMENT BOARD removed 11,383,335 shares (-14.3%) from their portfolio in Q2 2025, for an estimated $319,644,046
- FMR LLC added 4,887,207 shares (+420.8%) to their portfolio in Q2 2025, for an estimated $137,232,772
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- INVESCO LTD. added 2,505,890 shares (+536.7%) to their portfolio in Q2 2025, for an estimated $70,365,391
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$SRAD Analyst Ratings
Wall Street analysts have issued reports on $SRAD in the last several months. We have seen 13 firms issue buy ratings on the stock, and 0 firms issue sell ratings.
Here are some recent analyst ratings:
- Needham issued a "Buy" rating on 08/05/2025
- Truist Securities issued a "Buy" rating on 07/16/2025
- JMP Securities issued a "Market Outperform" rating on 07/15/2025
- Jefferies issued a "Buy" rating on 07/03/2025
- Macquarie issued a "Outperform" rating on 06/20/2025
- Benchmark issued a "Buy" rating on 04/16/2025
- BTIG issued a "Buy" rating on 04/11/2025
To track analyst ratings and price targets for $SRAD, check out Quiver Quantitative's $SRAD forecast page.
$SRAD Price Targets
Multiple analysts have issued price targets for $SRAD recently. We have seen 15 analysts offer price targets for $SRAD in the last 6 months, with a median target of $30.0.
Here are some recent targets:
- Robin Farley from UBS set a target price of $39.0 on 08/14/2025
- Connor Lynagh from Morgan Stanley set a target price of $26.0 on 08/06/2025
- Bernie McTernan from Needham set a target price of $34.0 on 08/05/2025
- Ben Miller from Goldman Sachs set a target price of $31.0 on 07/21/2025
- Barry Jonas from Truist Securities set a target price of $33.0 on 07/16/2025
- Jordan Bender from JMP Securities set a target price of $30.0 on 07/15/2025
- David Katz from Jefferies set a target price of $32.0 on 07/03/2025
Full Release
ST. GALLEN, Switzerland and FRANKFURT, Germany, Aug. 19, 2025 (GLOBE NEWSWIRE) -- Bundesliga International is strengthening its longstanding agreement with Sportradar Group AG (NASDAQ: SRAD) to further enhance the viewing experience, accelerate innovation through new exclusive data, and deliver next-generation digital experiences for the betting and gaming market.
Sportradar’s partnership with Bundesliga International dates back to 2005. Utilising the 3.6 million data points from every Bundesliga match, and harnessing Sportradar’s proprietary technology, a suite of engaging products have been launched ahead of the start of the 2025-26 Bundesliga season, and available to Sportradar’s global client base. These include:
Live Player Markets: Leveraging Bundesliga tracking data and Sportradar’s advanced AI capabilities in real-time will create approximately 240 additional opportunities to bet per match.
4Sight Streaming: Award-winning, next generation streaming technology allows betting operators to incorporate AI-driven animated overlays and actionable insights into a live stream, enriching the Bundesliga viewing experience by increasing understanding of live match action.
Enhanced Live Match Tracker: Powered by tracking data and computer vision which keeps fans engaged and provides in-play betting opportunities directly within the betting app.
“We are thrilled to further deepen our collaboration with Bundesliga, one of the most popular soccer leagues in the world,” said Patrick Mostboeck, SVP Fan Engagement at Sportradar.
“Over the course of our nearly twenty-year relationship, we've worked together to develop some of the most innovative and engaging soccer solutions for fans across the globe. And we continue to work together to power new ways to engage audiences and deliver unmatched value to the global soccer ecosystem.”
With coverage of more than 150,000 matches annually across 900+ soccer leagues, as industry leaders, Sportradar offers the industry’s deepest and most comprehensive soccer portfolio.
“The Bundesliga is always looking to innovate and, working with Sportradar, we lead the way when it comes to enhancing our media product for the betting and gaming industry,” said Peer Naubert, Chief Executive Officer of Bundesliga International.
“This long-term relationship lays the foundation for creating new ideas and staying ahead of the curve, and we’re excited to see the fruits of that labour come to life with this latest launch.”
About Sportradar
Sportradar Group AG (NASDAQ: SRAD), founded in 2001, is a leading global sports technology company creating immersive experiences for sports fans and bettors. Positioned at the intersection of the sports, media and betting industries, the company provides sports federations, news media, consumer platforms and sports betting operators with a best-in-class range of solutions to help grow their business. As the trusted partner of organizations like the ATP, NBA, NHL, MLB, NASCAR, UEFA, FIFA, and Bundesliga, Sportradar covers over a million events annually across all major sports. With deep industry relationships and expertise, Sportradar is not just redefining the sports fan experience, it also safeguards sports through its Integrity Services division and advocacy for an integrity-driven environment for all involved.
For more information about Sportradar, please visit www.sportradar.com
About Bundesliga International
Bundesliga International is a full subsidiary of DFL Deutsche Fußball Liga (DFL) and is responsible for connecting and inspiring football fans across the world. Its main focus is to drive internationalisation by increasing passion for the Bundesliga with contagious ‘Football as it’s meant to be’ content using the highest technical innovation standards. Bundesliga International is marketing the audiovisual, sponsorship (partnership) rights, brand and digital licenses through a global network of 80 partners.
Contacts:
Sportradar
Sandra Lee - Media
[email protected]
Jim Bombassei – Investor Relations
[email protected]
Bundesliga International
Ryland James – Manager, International Cooperation and PR
[email protected]
Photos accompanying this announcement are available at:
https://www.globenewswire.com/NewsRoom/AttachmentNg/95960ac4-c43f-454b-a4b5-ba1db925b20f
https://www.globenewswire.com/NewsRoom/AttachmentNg/d2271211-07a8-4330-8aed-424238e1a758