Beyond Meat launches four new flavors of its sparkling protein drink, Beyond Immerse™, available exclusively on Beyond Test Kitchen.
Quiver AI Summary
Beyond Meat, Inc. has introduced four new flavors of its Beyond Immerse™ sparkling protein drink, expanding its beverage line to include Cherry Berry, Strawberry Lemonade, Piña Colada, and Cucumber Grapefruit. These drinks combine plant protein, fiber, antioxidants, and electrolytes, and are available in two protein options: 10g and 20g per serving, with 7g of fiber in each. CEO Ethan Brown emphasized the brand's commitment to offering innovative products that enhance health through plant-based nutrition. The new flavors are available for a limited time exclusively on Beyond Test Kitchen, alongside existing flavors Peach Mango, Lemon Lime, and Orange Tangerine. Beyond Meat continues its mission to provide sustainable and nutritious alternatives to traditional meat products.
Potential Positives
- Launch of four new flavor variations for Beyond Immerse™, enhancing product diversity and catering to consumer preferences.
- Introduction of a beverage that combines plant protein, fiber, antioxidants, and electrolytes, aligning with health and wellness trends.
- New flavors available in two protein options, targeting a broader audience that may seek varied nutritional profiles.
- Exclusive availability on Beyond Test Kitchen, creating a sense of urgency and exclusivity that may drive early sales and brand engagement.
Potential Negatives
- New product launch may not resonate with consumers in the competitive beverage market, risking the investment in product development.
- Limited availability of the new flavors exclusively on Beyond Test Kitchen might restrict broader consumer access and impact sales potential.
- The reliance on "forward-looking statements" highlights uncertainty regarding the product's future performance and the company's overall market situation.
FAQ
What is Beyond Immerse™?
Beyond Immerse™ is a new sparkling protein drink line featuring plant protein, fiber, antioxidants, and electrolytes.
What new flavors are available for Beyond Immerse™?
The new flavors are Cherry Berry, Strawberry Lemonade, Piña Colada, and Cucumber Grapefruit.
Where can I buy Beyond Immerse™?
Beyond Immerse™ is exclusively available for a limited time on Beyond Test Kitchen.
What are the nutritional benefits of Beyond Immerse™?
Each drink offers 10g or 20g of protein, 7g of fiber, and is rich in antioxidants.
When was Beyond Immerse™ launched?
Beyond Immerse™ was launched on February 26, 2026, expanding beyond traditional protein offerings.
Disclaimer: This is an AI-generated summary of a press release distributed by GlobeNewswire. The model used to summarize this release may make mistakes. See the full release here.
$BYND Insider Trading Activity
$BYND insiders have traded $BYND stock on the open market 4 times in the past 6 months. Of those trades, 0 have been purchases and 4 have been sales.
Here’s a breakdown of recent trading of $BYND stock by insiders over the last 6 months:
- CHELSEA A GRAYSON has made 0 purchases and 4 sales selling 1,968 shares for an estimated $3,302.
To track insider transactions, check out Quiver Quantitative's insider trading dashboard.
$BYND Revenue
$BYND had revenues of $70.2M in Q3 2025. This is a decrease of -13.32% from the same period in the prior year.
You can track BYND financials on Quiver Quantitative's BYND stock page.
$BYND Hedge Fund Activity
We have seen 122 institutional investors add shares of $BYND stock to their portfolio, and 98 decrease their positions in their most recent quarter.
Here are some of the largest recent moves:
- BLACKROCK, INC. added 22,201,639 shares (+420.1%) to their portfolio in Q4 2025, for an estimated $18,205,343
- VANGUARD GROUP INC added 19,746,631 shares (+413.1%) to their portfolio in Q4 2025, for an estimated $16,192,237
- UBS GROUP AG added 8,524,983 shares (+674.7%) to their portfolio in Q4 2025, for an estimated $6,990,486
- GEODE CAPITAL MANAGEMENT, LLC added 8,105,718 shares (+445.0%) to their portfolio in Q4 2025, for an estimated $6,646,688
- PARKWOOD LLC removed 5,400,000 shares (-100.0%) from their portfolio in Q4 2025, for an estimated $4,428,000
- NATIONAL BANK OF CANADA /FI/ added 5,079,958 shares (+1407.2%) to their portfolio in Q4 2025, for an estimated $4,165,565
- STATE STREET CORP added 4,335,998 shares (+120.5%) to their portfolio in Q4 2025, for an estimated $3,555,518
To track hedge funds' stock portfolios, check out Quiver Quantitative's institutional holdings dashboard.
$BYND Analyst Ratings
Wall Street analysts have issued reports on $BYND in the last several months. We have seen 0 firms issue buy ratings on the stock, and 4 firms issue sell ratings.
Here are some recent analyst ratings:
- Mizuho issued a "Underperform" rating on 11/13/2025
- Barclays issued a "Underweight" rating on 11/12/2025
- TD Cowen issued a "Sell" rating on 10/14/2025
- Argus Research issued a "Sell" rating on 09/15/2025
To track analyst ratings and price targets for $BYND, check out Quiver Quantitative's $BYND forecast page.
$BYND Price Targets
Multiple analysts have issued price targets for $BYND recently. We have seen 4 analysts offer price targets for $BYND in the last 6 months, with a median target of $1.0.
Here are some recent targets:
- John Baumgartner from Mizuho set a target price of $1.0 on 11/13/2025
- Benjamin Theurer from Barclays set a target price of $1.0 on 11/12/2025
- Robert Moskow from TD Cowen set a target price of $0.8 on 10/14/2025
- Peter Saleh from BTIG set a target price of $283.49 on 09/30/2025
Full Release
EL SEGUNDO, Calif., Feb. 26, 2026 (GLOBE NEWSWIRE) -- Beyond Meat, Inc. (NASDAQ: BYND) today announced the launch of four new flavor variations of its first-ever beverage line, Beyond Immerse™, a sparkling protein drink that combines plant protein, fiber, antioxidants, and electrolytes. Building on early momentum, the brand is adding four invigorating flavors to its lineup: Cherry Berry, Strawberry Lemonade, Piña Colada, and Cucumber Grapefruit—delivering more ways to enjoy a functional beverage. The new flavors are available for a limited time starting today exclusively on Beyond Test Kitchen .
“Beyond Immerse represents a meaningful next chapter for our brand as we expand beyond center-of-the-plate protein,” said Ethan Brown, founder and CEO of Beyond Meat. “We challenged ourselves to redefine the protein drink, designing a beverage that immerses the body not only in protein but more broadly in the remarkable power of plants. Available in 10g and 20g protein varieties and packed with 7g of fiber, antioxidants, and electrolytes, Beyond Immerse fuels and nourishes the body. We can’t wait for consumers to experience the new flavors for themselves.”
Beyond Immerse Highlights:
- Features plant-based ingredients like protein from peas and fiber from tapioca
- Available in 4 new flavors: Cherry Berry, Strawberry Lemonade, Piña Colada, and Cucumber Grapefruit
-
Each flavor will come in two protein options:
- 10g protein/7g fiber/60 calories
- 20g protein/7g fiber/100 calories
- Good source of protein, critical to support muscle health
- Excellent source of fiber with 7g per serving, vital to support a healthy gut
- Excellent source of antioxidant Vitamin C, essential to support immune function
- Made with electrolytes
- No GMOs or sugar alcohols
Cherry Berry, Strawberry Lemonade, Piña Colada, and Cucumber Grapefruit join the current Beyond Immerse flavor lineup of Peach Mango, Lemon Lime, and Orange Tangerine. Beyond Immerse is available exclusively for a limited time on Beyond Test Kitchen , and beginning today, the protein drink will also be offered in variety packs. To learn more about Beyond Test Kitchen, follow @BeyondMeat on Instagram and subscribe to our newsletter to be notified about future launches.
About Beyond Meat
Beyond Meat, Inc. (NASDAQ: BYND) is a leading plant-based meat company offering a portfolio of revolutionary plant-based meats made from simple ingredients without GMOs, no added hormones or antibiotics, and 0mg of cholesterol per serving. Founded in 2009, Beyond Meat products are designed to have the same taste and texture as animal-based meat while being better for people and the planet. Beyond Meat’s brand promise, Eat What You Love®, represents a strong belief that there is a better way to feed our future and that the positive choices we all make, no matter how small, can have a great impact on our personal health and the health of our planet. By shifting from animal-based meat to plant-based protein, we can positively impact four growing global issues: human health, climate change, constraints on natural resources and animal welfare. Visit
www.BeyondMeat.com
and follow @BeyondMeat on Facebook, Instagram, Threads and LinkedIn.
Beyond Meat Forward Looking Statements
Certain statements in this release constitute “forward-looking statements.” These statements are based on management’s current opinions, expectations, beliefs, plans, objectives, assumptions or projections regarding future events or future results. These forward-looking statements are only predictions, not historical fact, and involve certain risks and uncertainties, as well as assumptions. Actual results, levels of activity, performance, achievements and events could differ materially from those stated, anticipated or implied by such forward-looking statements. While Beyond Meat believes that its assumptions are reasonable, it is very difficult to predict the impact of known factors, and, of course, it is impossible to anticipate all factors that could affect actual results. There are many risks and uncertainties that could cause actual results to differ materially from forward-looking statements made herein including, most prominently, the risks discussed under the heading “Risk Factors” in Beyond Meat's Annual Report on Form 10-K for the year ended December 31, 2024 filed with the U.S. Securities and Exchange Commission (“SEC”) on March 5, 2025, Beyond Meat’s Quarterly Report on Form 10-Q for the fiscal quarter ended March 29, 2025 filed with the SEC on May 8, 2025, Beyond Meat’s Quarterly Report on Form 10-Q for the fiscal quarter ended June 28, 2025 filed with the SEC on August 8, 2025, and Beyond Meat’s Quarterly Report on Form 10-Q for the fiscal quarter ended September 27, 2025 filed with the SEC on November 12, 2025, as well as other factors described from time to time in Beyond Meat’s filings with the SEC. Such forward-looking statements are made only as of the date of this release. Beyond Meat undertakes no obligation to publicly update or revise any forward-looking statement because of new information, future events or otherwise, except as otherwise required by law. If Beyond Meat does update one or more forward-looking statements, no inference should be made that Beyond Meat will make additional updates with respect to those or other forward-looking statements.
Media Contact
Shira Zackai
[email protected]
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/87f05e52-c58e-4abb-a61b-866765cad531