$SMPL stock has now fallen 20% today, according to our price data from Polygon. There has been approximately $59,948,916 of trading volume.
It has been the 126th most-searched ticker on Quiver Quantitative over the last day, out of 13,425 total tickers searched.
Here is what we see in our data on $SMPL (you can track the company live on Quiver's $SMPL stock page):
$SMPL Insider Trading Activity
$SMPL insiders have traded $SMPL stock on the open market 3 times in the past 6 months. Of those trades, 2 have been purchases and 1 have been sales.
Here’s a breakdown of recent trading of $SMPL stock by insiders over the last 6 months:
- CHRISTOPHER J BEALER (Chief Financial Officer) purchased 9,946 shares for an estimated $199,019
- TIMOTHY ALLEN MATTHEWS (VP, Controller and CAO) sold 5,859 shares for an estimated $114,053
- MICHAEL L CLAWSON (Chief Commercial Officer) purchased 5,000 shares for an estimated $100,000
To track insider transactions, check out Quiver Quantitative's insider trading dashboard.
$SMPL Hedge Fund Activity
We have seen 141 institutional investors add shares of $SMPL stock to their portfolio, and 180 decrease their positions in their most recent quarter.
Here are some of the largest recent moves:
- CHAMPLAIN INVESTMENT PARTNERS, LLC removed 2,496,072 shares (-100.0%) from their portfolio in Q4 2025, for an estimated $50,121,125
- T. ROWE PRICE INVESTMENT MANAGEMENT, INC. removed 1,733,837 shares (-67.5%) from their portfolio in Q4 2025, for an estimated $34,815,446
- RIVER ROAD ASSET MANAGEMENT, LLC added 1,586,490 shares (+inf%) to their portfolio in Q4 2025, for an estimated $31,856,719
- FMR LLC removed 1,467,859 shares (-21.1%) from their portfolio in Q4 2025, for an estimated $29,474,608
- D. E. SHAW & CO., INC. added 1,209,008 shares (+293.9%) to their portfolio in Q4 2025, for an estimated $24,276,880
- MARSHALL WACE, LLP removed 1,205,060 shares (-94.0%) from their portfolio in Q4 2025, for an estimated $24,197,604
- MORGAN STANLEY added 1,198,496 shares (+158.9%) to their portfolio in Q4 2025, for an estimated $24,065,799
To track hedge funds' stock portfolios, check out Quiver Quantitative's institutional holdings dashboard.
$SMPL Congressional Stock Trading
Members of Congress have traded $SMPL stock 3 times in the past 6 months. Of those trades, 3 have been purchases and 0 have been sales.
Here’s a breakdown of recent trading of $SMPL stock by members of Congress over the last 6 months:
- REPRESENTATIVE TIM MOORE has traded it 3 times. They made 3 purchases worth up to $115,000 on 03/13, 02/11, 02/03 and 0 sales.
To track congressional stock trading, check out Quiver Quantitative's congressional trading dashboard.
$SMPL Price Targets
Multiple analysts have issued price targets for $SMPL recently. We have seen 4 analysts offer price targets for $SMPL in the last 6 months, with a median target of $26.5.
Here are some recent targets:
- Peter Grom from UBS set a target price of $16.0 on 04/02/2026
- Kaumil Gajrawala from Jefferies set a target price of $22.0 on 03/16/2026
- Alexia Howard from Bernstein set a target price of $31.0 on 12/19/2025
- John Baumgartner from Mizuho set a target price of $35.0 on 11/12/2025
You can track data on $SMPL on Quiver Quantitative.
This article is not financial advice. See Quiver Quantitative's disclaimers for more information. Note that there may be inaccuracies due to mistakes in ticker-mapping, and other anomalies.