ServiceNow (NOW) is down 3.6% today. Here is some analysis on what might have caused this price movement.
Analysis: The most likely explanation is a mix of profit-taking and valuation pressure rather than a single new corporate event. This could be because the stock had rebounded sharply after its late-July results, leaving traders more sensitive to any cooling in momentum even though the company’s recent operating update was solid.
Details:
Sources:
ServiceNow Investor Relations, SEC, AP
Disclaimer: This price movement analysis was generated with the help of AI. Please double-check the information provided for mistakes.
$NOW Insider Trading Activity
$NOW insiders have traded $NOW stock on the open market 11 times in the past 6 months. Of those trades, 2 have been purchases and 9 have been sales.
Here’s a breakdown of recent trading of $NOW stock by insiders over the last 6 months:
- WILLIAM R MCDERMOTT (Chairman & CEO) has made 2 purchases buying 28,682 shares for an estimated $3,000,057 and 0 sales.
- PAUL FIPPS (President, Global Customer Ops) has made 0 purchases and 3 sales selling 14,385 shares for an estimated $1,500,651.
- ANITA M SANDS sold 16,445 shares for an estimated $1,482,401
- JACQUELINE P CANNEY (Chief People & AI Enblmt. Off.) sold 8,927 shares for an estimated $799,868
- PAUL EDWARD CHAMBERLAIN has made 0 purchases and 2 sales selling 3,000 shares for an estimated $282,600.
- TERESA BRIGGS sold 1,595 shares for an estimated $173,376
- KEVIN THOMAS MCBRIDE (Principal Accounting Officer) sold 1,400 shares for an estimated $147,994
To track insider transactions, check out Quiver Quantitative's insider trading dashboard. You can access data on insider stock transactions through the Quiver Quantitative API insider transaction endpoint.
$NOW Hedge Fund Activity
We have seen 1,253 institutional investors add shares of $NOW stock to their portfolio, and 1,237 decrease their positions in their most recent quarter.
Here are some of the largest recent moves:
- CAPITAL INTERNATIONAL INVESTORS removed 7,832,605 shares (-75.4%) from their portfolio in Q1 2026, for an estimated $820,387,047
- DZ BANK AG DEUTSCHE ZENTRAL GENOSSENSCHAFTS BANK, FRANKFURT AM MAIN removed 7,076,873 shares (-91.7%) from their portfolio in Q1 2026, for an estimated $741,231,678
- ALLIANCEBERNSTEIN L.P. removed 5,832,131 shares (-66.5%) from their portfolio in Q1 2026, for an estimated $610,857,400
- SG AMERICAS SECURITIES, LLC added 5,062,556 shares (+744.8%) to their portfolio in Q2 2026, for an estimated $502,610,559
- NATIONAL BANK OF CANADA /FI/ added 3,868,044 shares (+163.5%) to their portfolio in Q2 2026, for an estimated $384,019,408
- FMR LLC removed 3,528,784 shares (-22.3%) from their portfolio in Q1 2026, for an estimated $369,604,836
- VICTORY CAPITAL MANAGEMENT INC added 3,295,636 shares (+85.2%) to their portfolio in Q2 2026, for an estimated $327,190,742
To track hedge funds' stock portfolios, check out Quiver Quantitative's institutional holdings dashboard. You can access data on hedge funds moves and 13F filings through the Quiver Quantitative API 13F endpoint.
$NOW Government Contracts
We have seen $749,146 of award payments to $NOW over the last year.
Here are some of the awards which we have have seen pay out the most over the last year:
- SOFTWARE LICENSE RENEWAL: $749,146
To track government contracts to publicy traded companies, check out Quiver Quantitative's government contracts dashboard. You can access data on government contracts through the Quiver Quantitative API government contracts endpoint.
$NOW Congressional Stock Trading
Members of Congress have traded $NOW stock 4 times in the past 6 months. Of those trades, 1 have been purchases and 3 have been sales.
Here’s a breakdown of recent trading of $NOW stock by members of Congress over the last 6 months:
- REPRESENTATIVE JOSH GOTTHEIMER has traded it 2 times. They made 1 purchase worth up to $15,000 on 03/06 and 1 sale worth up to $15,000 on 04/24.
- REPRESENTATIVE GILBERT RAY CISNEROS, JR. sold up to $15,000 on 04/14.
- SENATOR ALAN ARMSTRONG sold up to $50,000 on 03/27.
To track congressional stock trading, check out Quiver Quantitative's congressional trading dashboard. You can access data on congressional stock trades through the Quiver Quantitative API Congress trades endpoint.
$NOW Price Targets
Multiple analysts have issued price targets for $NOW recently. We have seen 29 analysts offer price targets for $NOW in the last 6 months, with a median target of $134.0.
Here are some recent targets:
- Miller Jump from Truist Securities set a target price of $130.0 on 07/09/2026
- Kash Rangan from Goldman Sachs set a target price of $145.0 on 07/09/2026
- John Difucci from Guggenheim set a target price of $125.0 on 07/01/2026
- Allan Verkhovski from BTIG set a target price of $150.0 on 06/29/2026
- Yi Fu Lee from Benchmark set a target price of $130.0 on 06/15/2026
- Tal Liani from B of A Securities set a target price of $130.0 on 05/18/2026
- Peter Weed from Bernstein set a target price of $236.0 on 05/06/2026
This article is not financial advice. See Quiver Quantitative's disclaimers for more information. Note that there may be inaccuracies due to mistakes in ticker-mapping, and other anomalies.