Rocky Mountain Chocolate Factory acquires Camarillo store, enhancing company-owned locations and expanding its retail presence in Southern California.
Quiver AI Summary
Rocky Mountain Chocolate Factory Inc. has announced the acquisition of its Camarillo, California store from a franchisee. This location has been a community fixture since 1995 and has been managed by Kim LaMonica since 1996. The acquisition allows RMCF to enhance the store with a redesigned experience while capitalizing on its established reputation in Southern California. Interim CEO Jeff Geygan emphasized the importance of this acquisition in reinforcing the brand's presence and profitability in affluent markets. The Camarillo store joins RMCF's portfolio of company-operated locations, which includes its flagship store in Durango, CO, and a store in Corpus Christi, TX. This move is part of RMCF's strategy to expand selectively in key markets, improve retail operations, and introduce new products. The company, headquartered in Durango, Colorado, operates over 250 stores across the U.S. and internationally.
Potential Positives
- Acquisition of the Camarillo store strengthens RMCF's presence in the California market, enabling greater control over brand experience and customer engagement.
- The addition of a well-established location with a loyal customer base enhances the company's overall profitability potential.
- The acquisition aligns with RMCF's long-term growth strategy, allowing for innovation and refinement of customer experiences in a key market.
- RMCF's ranking in Entrepreneur’s Franchise 500® and Franchise Times’ Franchise 400® indicates strong brand positioning and market credibility.
Potential Negatives
- The acquisition of the Camarillo store may indicate a lack of confidence in the franchisee model, suggesting potential issues with franchise performance in the region.
- Replacing a long-standing franchisee with a company-owned store could alienate existing loyal customers who preferred the previous ownership style and could impact customer sentiment negatively.
- The press release does not provide specific financial details about the acquisition, raising concerns about the potential financial impact on the company and its implications for investor confidence.
FAQ
What recent acquisition did Rocky Mountain Chocolate Factory make?
Rocky Mountain Chocolate Factory acquired its Camarillo, California store from a franchisee, enhancing its retail presence.
How long has the Camarillo store been in operation?
The Camarillo store has been serving the community since it opened in October 1995, with Kim LaMonica operating it since 1996.
What is the significance of the Camarillo location to RMCF?
The Camarillo store has been a cornerstone for RMCF's brand presence in Southern California and has a loyal customer base.
What are RMCF's plans for the Camarillo store?
RMCF plans to introduce an elegantly redesigned store experience while building on the existing strong foundation.
Why is RMCF expanding its company-operated stores?
The expansion aims to innovate and refine customer experiences while strengthening profitability in key markets, including Southern California.
Disclaimer: This is an AI-generated summary of a press release distributed by GlobeNewswire. The model used to summarize this release may make mistakes. See the full release here.
$RMCF Insider Trading Activity
$RMCF insiders have traded $RMCF stock on the open market 3 times in the past 6 months. Of those trades, 3 have been purchases and 0 have been sales.
Here’s a breakdown of recent trading of $RMCF stock by insiders over the last 6 months:
- VALUE INVESTMENT CORP. GLOBAL has made 2 purchases buying 18,472 shares for an estimated $63,918 and 0 sales.
- JEFFREY RICHART GEYGAN (Interim CEO) purchased 11,072 shares for an estimated $21,356
To track insider transactions, check out Quiver Quantitative's insider trading dashboard.
$RMCF Hedge Fund Activity
We have seen 3 institutional investors add shares of $RMCF stock to their portfolio, and 12 decrease their positions in their most recent quarter.
Here are some of the largest recent moves:
- UBS GROUP AG removed 28,834 shares (-18.7%) from their portfolio in Q2 2025, for an estimated $40,655
- VANGUARD GROUP INC removed 28,056 shares (-12.4%) from their portfolio in Q2 2025, for an estimated $39,558
- CITADEL ADVISORS LLC added 18,485 shares (+inf%) to their portfolio in Q2 2025, for an estimated $26,063
- RENAISSANCE TECHNOLOGIES LLC removed 8,876 shares (-2.9%) from their portfolio in Q2 2025, for an estimated $12,515
- GLOBAL VALUE INVESTMENT CORP. removed 8,085 shares (-0.5%) from their portfolio in Q2 2025, for an estimated $11,399
- TOWER RESEARCH CAPITAL LLC (TRC) removed 3,147 shares (-53.0%) from their portfolio in Q2 2025, for an estimated $4,437
- RIDGEWOOD INVESTMENTS LLC removed 2,976 shares (-100.0%) from their portfolio in Q2 2025, for an estimated $4,196
To track hedge funds' stock portfolios, check out Quiver Quantitative's institutional holdings dashboard.
Full Release
DURANGO, Colo., Aug. 19, 2025 (GLOBE NEWSWIRE) -- Rocky Mountain Chocolate Factory Inc. (Nasdaq: RMCF) (the “Company”, “we”, or “RMCF”), America’s Chocolatier™ and a leading franchiser of a premium chocolate and confectionary retail store concept, today announced that it has acquired its Camarillo, California store from a franchisee. This store has delighted customers and served as a staple in the community for nearly three decades.
The store first opened its doors in October 1995 and has been operated by Kim LaMonica since 1996. Over the years, the Camarillo location has built a loyal customer base and become an integral part of the local community. By bringing this location into RMCF’s select group of Company-owned and operated stores, RMCF plans to build on its strong foundation and introduce its elegantly redesigned store experience to the area.
“The Camarillo store has been a cornerstone of our brand presence in Southern California, and we are thrilled to add it to our portfolio of Company-owned locations,” said Jeff Geygan, Interim CEO of RMCF. “This acquisition not only reflects the enduring appeal of our products in one of America’s most affluent communities but also advances our strategy of operating select stores where we can innovate, implement retail best practices, and further strengthen our profitability.”
Located in Ventura County, Camarillo is one of fifteen Rocky Mountain Chocolate Factory stores in the Los Angeles area and now joins both the Company’s Durango, CO flagship store and Corpus Christi, TX store as part of its Company-operated store base. The acquisition underscores RMCF’s commitment to expanding its presence in key markets and serving as many chocolate lovers as possible.
As part of its long-term growth strategy, RMCF intends to leverage its Company-owned stores to launch new products, refine customer experiences, and create operational excellence that benefits the broader franchise system. The Company is focused on selectively expanding its retail footprint in Southern California and other attractive markets.
About Rocky Mountain Chocolate Factory, Inc.
R ocky Mountain Chocolate Factory, Inc. is a leading franchiser of a premium chocolate and confectionary retail store concept. As America’s Chocolatier™, the Company has been producing an extensive line of premium chocolates and other confectionery products, including gourmet caramel apples since 1981. Headquartered in Durango, Colorado, Rocky Mountain Chocolate Factory is ranked among Entrepreneur’s Franchise 500 ® for 2025 and Franchise Times’ Franchise 400 ® for 2024. The Company and its franchisees and licensees operate over 250 Rocky Mountain Chocolate stores across the United States, with several international locations. The Company's common stock is listed on the Nasdaq Global Market under the symbol "RMCF."
Investor Contact
Sean Mansouri, CFA
Elevate IR
720-330-2829
[email protected]
