Phunware released a white paper detailing strategies for hospitality revenue growth and enhanced guest experiences through digital engagement.
Quiver AI Summary
Phunware, Inc. has released a white paper titled "From Browsing to Booking and Back Again," which presents a strategy for the hospitality industry to enhance guest experiences and increase ancillary revenue through intelligent digital engagement. The paper reveals that 35% of guest spending occurs after check-in, representing a significant revenue potential of over $2 million annually for a mid-sized property. By converting traditional brochures into interactive digital maps with real-time concierge features, properties can better engage guests, optimizing operations and building loyalty. Interim CEO Jeremy Krol emphasizes that technology is now essential for maximizing property value and guest satisfaction. The white paper outlines five key strategies for achieving these goals, including enhancing on-site guest engagement and improving operational efficiency. Phunware aims to leverage innovative mobile solutions to transform guest experiences and drive sustainable revenue growth in the hospitality sector.
Potential Positives
- Phunware's new white paper outlines a transformational strategy that reveals a potential $2+ million annual revenue opportunity for hospitality properties at 60% occupancy, indicating significant financial growth potential for clients.
- The emphasis on technology as a foundational element for enhancing guest experiences positions Phunware as an innovative leader in the hospitality tech sector, potentially attracting more business partnerships.
- By outlining five key levers for transforming guest engagement and revenue streams, Phunware provides actionable insights that can drive operational efficiency and customer loyalty, showcasing its expertise in the industry.
- The company's focus on generative AI products and enhancements signals a commitment to evolving its service offerings, which can improve market competitiveness and attract a broader audience.
Potential Negatives
- The reliance on forward-looking statements in the press release may create uncertainty regarding the company's future growth and operational performance, as these statements involve inherent risks and uncertainties that could significantly affect actual results.
- The focus on transforming properties through technology implies that existing offerings may be inadequate, potentially indicating a weakness in Phunware's current market position or product effectiveness.
- Emphasizing the untapped $2+ million annual revenue opportunity suggests that many properties are currently underperforming in revenue generation, which could reflect negatively on Phunware's ability to effectively engage its clients or partners in the hospitality industry.
FAQ
What is the focus of Phunware's new white paper?
The white paper focuses on strategies to enhance guest experiences and increase ancillary revenue in the hospitality industry.
How can hotels increase their post-check-in revenue?
Hotels can increase post-check-in revenue by transforming static brochures into interactive digital maps and offering real-time concierge services.
What are the five key levers for property transformation?
The five key levers are capturing guest attention, unlocking post-check-in revenue, deploying precision engagement, increasing efficiency, and market positioning.
What percentage of guest spending occurs after check-in?
Approximately 35% of guest spending takes place after check-in, presenting an opportunity for increased revenue.
Who is the Interim CEO of Phunware?
The Interim CEO of Phunware is Jeremy Krol.
Disclaimer: This is an AI-generated summary of a press release distributed by GlobeNewswire. The model used to summarize this release may make mistakes. See the full release here.
$PHUN Hedge Fund Activity
We have seen 11 institutional investors add shares of $PHUN stock to their portfolio, and 15 decrease their positions in their most recent quarter.
Here are some of the largest recent moves:
- UBS GROUP AG removed 293,900 shares (-64.2%) from their portfolio in Q2 2025, for an estimated $931,663
- MORGAN STANLEY added 36,985 shares (+136.8%) to their portfolio in Q2 2025, for an estimated $117,242
- CITADEL ADVISORS LLC removed 29,228 shares (-100.0%) from their portfolio in Q2 2025, for an estimated $92,652
- BLACKROCK, INC. added 23,903 shares (+4.5%) to their portfolio in Q2 2025, for an estimated $75,772
- SUSQUEHANNA INTERNATIONAL GROUP, LLP removed 19,082 shares (-14.8%) from their portfolio in Q2 2025, for an estimated $60,489
- WOLVERINE TRADING, LLC added 12,945 shares (+inf%) to their portfolio in Q2 2025, for an estimated $41,035
- R SQUARED LTD added 12,188 shares (+inf%) to their portfolio in Q2 2025, for an estimated $38,635
To track hedge funds' stock portfolios, check out Quiver Quantitative's institutional holdings dashboard.
$PHUN Analyst Ratings
Wall Street analysts have issued reports on $PHUN in the last several months. We have seen 1 firms issue buy ratings on the stock, and 0 firms issue sell ratings.
Here are some recent analyst ratings:
- Ascendiant Capital issued a "Buy" rating on 06/06/2025
To track analyst ratings and price targets for $PHUN, check out Quiver Quantitative's $PHUN forecast page.
$PHUN Price Targets
Multiple analysts have issued price targets for $PHUN recently. We have seen 2 analysts offer price targets for $PHUN in the last 6 months, with a median target of $7.75.
Here are some recent targets:
- Scott Buck from HC Wainwright & Co. set a target price of $3.0 on 08/14/2025
- Edward Woo from Ascendiant Capital set a target price of $12.5 on 06/06/2025
Full Release
Paper Details Five Key Levers Driving the Transformation to Unlocking the Full Value of a Property While Creating Extraordinary Guest Experiences
AUSTIN, Texas, Nov. 03, 2025 (GLOBE NEWSWIRE) -- Phunware, Inc. (“Phunware” or the “Company”) (NASDAQ: PHUN), today announced the release of its latest white paper, " From Browsing to Booking and Back Again ”, outlining a transformative strategy for the hospitality industry to increase ancillary revenue and elevate guest experiences through intelligent digital engagement.
The white paper highlights that 35% of guest spending takes place after check-in, representing an untapped $2+ million annual revenue opportunity for a 200-room property at 60% occupancy.
By transforming a property's static printed or electronic brochure into an interactive digital map with a real-time, always available concierge, resorts can capture attention at the moments that build loyalty and drive spending behavior. Properties now have the ability to unlock new revenue streams, optimize operations, and deliver frictionless experiences that build long-term loyalty.
"Hospitality has entered a new era where technology isn’t just an enhancement - it’s the foundation for unlocking the full value of a property while creating extraordinary guest experiences," said Jeremy Krol, Interim CEO of Phunware. "Our research shows that by meeting guests in the moments that matter, properties can dramatically increase engagement, satisfaction, and revenue - while gaining a sustainable competitive edge."
The white paper details five key levers driving this transformation: capturing guest attention on-site, unlocking post-check-in revenue, deploying precision engagement, increasing operational efficiency, and positioning properties for market leadership.
Download the full white paper here .
About Phunware
Phunware, Inc. (NASDAQ: PHUN) is an enterprise software company specializing in mobile app solutions with integrated intelligent capabilities. We provide businesses with the tools to create, implement, and manage custom mobile applications, analytics, digital advertising, and location-based services. Phunware is transforming mobile engagement by delivering scalable, personalized, and data-driven mobile app experiences.
Phunware’s mission is to achieve unparalleled connectivity and monetization through the widespread adoption of Phunware mobile technologies, leveraging brands, consumers, partners, and market participants. Phunware is poised to expand its software products and services audience through new generative AI products and product enhancements which are in development, utilize and monetize its patents and other intellectual property, and focus on serving its enterprise customers and partners.
For more information on Phunware, please visit www.phunware.com .
Safe Harbor / Forward-Looking Statements
This press release includes forward-looking statements. All statements other than statements of historical facts contained in this press release, including statements regarding our future results of operations and financial position, business strategy and plans, and our objectives for future operations, are forward-looking statements. The words “anticipate,” “believe,” “continue,” “could,” “estimate,” “expect,” “intend,” “may,” “might,” “plan,” “possible,” “potential,” “predict,” “project,” “should,” “will,” and similar expressions are intended to identify forward-looking statements. For example, Phunware uses forward-looking statements when it discusses the adoption and impact of emerging technologies and their use across mobile engagement platforms.
The forward-looking statements contained in this press release are based on our current expectations and beliefs concerning future developments and their potential effects on us. These forward-looking statements involve risks, uncertainties, and other assumptions that may cause actual results to differ materially from those expressed or implied. These risks and uncertainties include, but are not limited to, those factors described under the heading “Risk Factors” in our filings with the SEC. We undertake no obligation to update any forward-looking statements.
By their nature, forward-looking statements involve risks and uncertainties. We caution you that forward-looking statements are not guarantees of future performance and that our actual results may differ materially from those expressed or implied by these forward-looking statements.
Investor Relations Contact:
Chris Tyson, Executive Vice President
MZ Group - MZ North America
949-491-8235
[email protected]
www.mzgroup.us
Phunware Media Contact:
Joe McGurk, Managing Director
917-259-6895
[email protected]