Matt Hagan won the NHRA Midwest Nationals, marking American Rebel Beer’s first victory in 2025 and strengthening brand presence.
Quiver AI Summary
American Rebel Holdings, Inc. celebrated a significant victory as driver Matt Hagan powered the American Rebel Beer Dodge Hellcat to win the NHRA Midwest Nationals in St. Louis, marking Hagan’s 54th career win and the first victory for American Rebel as a primary sponsor in 2025. Hagan's win is not only crucial in the Countdown to the Championship, where he now ranks second, but it also highlights the brand's growing presence in motorsports. The American Rebel team enjoyed a strong performance throughout the event, with Hagan and other sponsored drivers competing across multiple classes. CEO Andy Ross emphasized the pride and alignment between the brand’s values and the racing community, marking the win as a defining moment for both Hagan and American Rebel. The company continues to grow its patriotic lifestyle brand, which includes its recently launched American Rebel Light Beer.
Potential Positives
- Matt Hagan's victory at the NHRA Midwest Nationals showcases the effectiveness of American Rebel Beer as a primary sponsor, enhancing brand visibility and association with success in the motorsport industry.
- The win strengthens American Rebel’s presence in the NHRA community and boosts brand recognition among fans, potentially leading to increased sales and market engagement.
- The successful partnership with Tony Stewart Racing highlights the brand's alignment with patriotic values, appealing to a consumer base that values freedom and high-performance experiences.
- The victory and strong performance of multiple vehicles sponsored by American Rebel during the event reinforces the brand’s commitment to motorsports and can drive future sponsorship opportunities and collaborations.
Potential Negatives
- American Rebel's branding efforts, while celebrated, may raise concerns about dependency on motorsports sponsorship for brand recognition, reflecting potential weaknesses in other marketing strategies.
- The elimination of Tony Stewart's Top Fuel dragster in the first round may overshadow the positive attention gained from Matt Hagan's victory, indicating inconsistencies in team performance.
- The reliance on forward-looking statements raises caution as it highlights uncertainty in the company's future financial performance and operational strategy, which may affect investor confidence.
FAQ
Who won at the NHRA Midwest Nationals?
Matt Hagan powered the American Rebel Beer Dodge Hellcat to victory at the NHRA Midwest Nationals in St. Louis.
What significance does this win hold for Matt Hagan?
This victory marks Matt Hagan's 54th career win and his first with American Rebel Beer as the featured sponsor in 2025.
What is American Rebel Beer known for?
American Rebel Beer is known for its light lager that celebrates freedom and quality, offering a refreshing taste for beer lovers.
How did Matt Hagan perform during the race?
Hagan qualified No. 2 and advanced through eliminations with precision, culminating in a final win against Jack Beckman.
What are the future racing events for the NHRA?
The NHRA will next head to the Texas NHRA FallNationals, scheduled for October 10–12 at the Texas Motorplex near Dallas.
Disclaimer: This is an AI-generated summary of a press release distributed by GlobeNewswire. The model used to summarize this release may make mistakes. See the full release here.
$AREB Insider Trading Activity
$AREB insiders have traded $AREB stock on the open market 4 times in the past 6 months. Of those trades, 1 have been purchases and 3 have been sales.
Here’s a breakdown of recent trading of $AREB stock by insiders over the last 6 months:
- COREY ALLEN LAMBRECHT (President, COO) sold 175,000 shares for an estimated $35,417,798,500
- FINANCIAL LP HRT has made 1 purchase buying 230,223 shares for an estimated $2,776,489 and 1 sale selling 181,652 shares for an estimated $2,417,788.
- CHARLES ANDREW JR ROSS (CEO) sold 175,000 shares for an estimated $182,175
To track insider transactions, check out Quiver Quantitative's insider trading dashboard.
$AREB Hedge Fund Activity
We have seen 0 institutional investors add shares of $AREB stock to their portfolio, and 1 decrease their positions in their most recent quarter.
Here are some of the largest recent moves:
- OSAIC HOLDINGS, INC. removed 2,000 shares (-100.0%) from their portfolio in Q1 2025, for an estimated $2,680
To track hedge funds' stock portfolios, check out Quiver Quantitative's institutional holdings dashboard.
Full Release
Matt Hagan Powers American Rebel to Victory at NHRA Midwest Nationals—American Rebel Beer Dodge Hellcat Claims First Win of 2025
Nashville, TN, Sept. 29, 2025 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB) American Rebel Beverages, and American Rebel Light Beer ( www.americanrebelbeer.com ) congratulate Matt Hagan who drove and powered the American Rebel Funny Car to victory at the NHRA Midwest Nationals in St. Louis, Missouri. The win marks a defining moment in the Countdown to the Championship and reinforces American Rebel’s growing presence in the sport — both on the track and in the hearts of fans.
American Rebel Beer was the primary sponsor for the four-time NHRA Funny Car world champion Matt Hagan, who drove the American Rebel Beer Dodge//SRT Hellcat to victory at the 14th Annual NHRA Midwest Nationals . The win marks Hagan’s second of the season , 54th career win , and first with American Rebel Beer as the featured sponsor in 2025 —a defining moment for both the driver and the brand.
After qualifying No. 2 on Friday with a 3.868 ET at 329.91 mph, Hagan advanced through eliminations with precision:
- Round 1: 3.964 ET at 328.54 mph, defeated Alex Laughlin
- Round 2: 3.988 ET at 321.19 mph, defeated Cruz Pedregon
- Semifinals: 3.990 ET at 319.90 mph, defeated Dan Wilkerson
- Finals: 3.979 ET at 329.34 mph, defeated Jack Beckman
Watch the Final - Matt Hagan American Rebel Beer Dodge Hellcat Victory in St. Louis
Hagan now sits second in the Funny Car championship standings , just 20 points behind leader Austin Prock , with three races remaining in the Countdown to the Championship.
“This win means a lot—not just for our team, but for everyone behind American Rebel Beer,” said Hagan. “We’ve been chasing Austin Prock all season, and today we showed we’re ready to strike. The car was dialed in, and the crew gave me everything I needed to get it done. It was awesome to have American Rebel Beer here with us. We won our first race for them at St. Louis a couple years ago, then won the championship after that. Andy Ross is a great sponsor—how great is it that you have a sponsor you get to drink beer with?”
Hagan’s win also marked his third Wally at the NHRA Midwest Nationals , adding to previous victories in 2021 and 2023. He’s now advanced to the finals seven times at St. Louis , with four runner-up finishes in 2012, 2014, 2015, and 2020.
Andy Ross , CEO of American Rebel Holdings, Inc., added:
“It was amazing to see the American Rebel Beer Dodge Hellcat in victory lane—what a proud moment for our brand and for fans who love racing and freedom. This was a standout weekend with American Rebel Beer as the premier sponsor on Tony Stewart’s Top Fuel dragster, John Hall’s Pro Stock Motorcycle, and of course Matt Hagan’s winning Funny Car. The cars and the beer are fan favorites, and there’s a perfect alignment between the American Rebel brand, American Rebel Light Beer, and the passionate NHRA community. It’s truly a powerful, winning combination that celebrates American values and high-octane performance.
Congratulations to Matt Hagan—a true American Rebel. His heart and horsepower embody everything our brand stands for. As usual, we also had several continuing business discussions at the race with potential partners. Motorsports and American Rebel Light Beer are another winning combination—and this weekend proved it.”
Tony Stewart , driver of the American Rebel Beer Dodge//SRT Top Fuel Dragster, qualified No. 3 with a 3.690 ET at 335.15 mph but was eliminated in Round 1 by Ida Zetterstrom. Stewart remains fourth in the Top Fuel standings, 153 points behind Doug Kalitta.
“We needed to capitalize on points with three races remaining,” said Stewart. “I’m proud of my .026-second reaction time, but we had a hole out at the start of the run. We’ll regroup and look ahead to Dallas.”
The NHRA heads next to the Texas NHRA FallNationals , October 10–12 at the Texas Motorplex near Dallas—where Tony Stewart Racing earned its first-ever double-up victory in 2023.
Hagan’s triumph capped off a weekend packed with brand energy, including Andy Ross’s live performance between qualifying rounds and American Rebel paint roaring down the track in three NHRA classes: Top Fuel, Funny Car, and Pro Stock Motorcycle. The triple-class presence turned heads and amplified the brand’s patriotic identity across the entire raceway.
The victory not only showcased Hagan’s elite driving but also underscored the strength of American Rebel’s partnership with Tony Stewart Racing.
“I was fired up to be there,” said Andy Ross, CEO of American Rebel Holdings. “Playing for that crowd, feeling the energy, and then watching Matt take the win in our car — it was electric. That’s the American Rebel spirit. Loud, proud, and built to win.”
American Rebel’s partnership with Tony Stewart Racing continues to fuel explosive brand growth. From national TV exposure reaching millions of viewers to grassroots fan engagement at the track, TSR has helped American Rebel Light forge powerful connections with consumers who live by the same values we do: freedom, grit, and pride. The synergy between racing excellence and patriotic branding is driving awareness, trial, and loyalty across the country.
Catch highlights on FS1 and follow @AmericanRebelBeer for behind the scenes content from the weekend.
About American Rebel Holdings, Inc. (NASDAQ: AREB)
American Rebel began as a designer and marketer of branded safes and personal security products and has since grown into a diversified patriotic lifestyle company with offerings in beer, branded safes, apparel, and accessories. With the introduction of American Rebel Light Beer, the company is now making waves in the beverage space.
Learn more at: https://americanrebelbeer.com/investor-relations/
Watch the American Rebel Story as told by our CEO Andy Ross: The American Rebel Story
About American Rebel Light Beer
American Rebel Light is more than just a beer – it’s a celebration of freedom, passion, and quality. Brewed with care and precision, our light beer delivers a refreshing taste that’s perfect for every occasion.
Since its launch in September 2024, American Rebel Light Beer has rolled out in Tennessee, Connecticut, Kansas, Kentucky, Ohio, Iowa, Missouri, North Carolina, Florida, Indiana, Virginia and now Mississippi. For more information about the launch events and the availability of American Rebel Beer, please visit:
https://americanrebelbeer.com
Follow us on social media: @AmericanRebelBeer
American Rebel Light is a Premium Domestic Light Lager Beer – all-natural, crisp, clean and bold with a lighter feel. At approximately 100 calories, 3.2 carbohydrates, and 4.3% alcoholic content per 12 oz serving, it delivers a lighter option for those who love great beer but prefer a more balanced lifestyle. It’s brewed without added supplements and doesn’t contain corn, rice, or other sweeteners typically found in mass-produced beers.
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Todd Porter
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Forward-Looking Statements
This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. American Rebel Holdings, Inc. (NASDAQ: AREB; AREBW) (the “Company,” “American Rebel,” “we,” “our” or “us”) desires to take advantage of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 and is including this cautionary statement in connection with this safe harbor legislation. The words “forecasts,” “believe,” “may,” “estimate,” “continue,” “anticipate,” “intend,” “should,” “plan,” “could,” “target,” “potential,” “is likely,” “expect” and similar expressions, as they relate to us, are intended to identify forward-looking statements.
We have based these forward-looking statements primarily on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy, and financial needs. Important factors that could cause actual results to differ from those in the forward-looking statements include benefits of our continued sponsorship of high profile events, success and availability of the promotional activities, our ability to effectively execute our business plan, and the Risk Factors contained within our filings with the SEC, including our Annual Report on Form 10-K for the year ended December 31, 2024 and our Quarterly Report on Form 10-Q for the three months ended March 31, 2025.