JAKKS Pacific and Hershey launch a confection-themed Charming doll line, featuring iconic treats, debuting exclusively at CVS on December 26, 2025.
Quiver AI Summary
JAKKS Pacific, Inc. has announced a partnership with The Hershey Company to launch a new line of collectible small dolls inspired by popular Hershey treats, marking the first confection-themed expansion of JAKKS's Charming brand. The collection will include eight items featuring dolls based on treats such as Hershey’s Kisses and Reese’s, each equipped with themed charms and accessories. The first product, featuring Hershey’s Kisses, will be available exclusively at CVS starting December 26, 2025, just in time for Valentine's Day. The partnership, which aims to combine the appeal of delicious treats with self-expression, runs through December 31, 2026, with the possibility of extension.
Potential Positives
- Announced a strategic partnership with The Hershey Company, enhancing brand visibility and credibility through association with a leading global confectionery brand.
- Introduced a new product line, Charming Bag Charms, that combines popular doll collectibles with iconic Hershey branding, tapping into current consumer trends.
- Products will debut in a major retail chain (CVS) during a peak sales period (Valentine's Day), likely boosting visibility and sales potential.
- The collaboration is set to run for over a year, with an option for extension, indicating a long-term business opportunity.
Potential Negatives
- Potential reliance on a partnership with Hershey may indicate a lack of original content or innovation in JAKKS Pacific's product lines.
- The press release does not disclose specific financial projections or anticipated sales figures for the new product line, raising questions about the partnership's profitability.
- Limited timeframe of the partnership, running until December 31, 2026, may imply uncertainty regarding long-term brand sustainability and growth beyond the collaboration.
FAQ
What is the new partnership between JAKKS Pacific and The Hershey Company?
JAKKS Pacific and The Hershey Company have partnered to create a new line of Charming dolls themed around popular Hershey treats.
When will the Hershey's Kisses collectibles launch?
The Hershey's Kisses collectibles will launch exclusively at CVS on December 26, 2025.
How many products are included in the Charming line collaboration?
The Charming line collaboration will feature eight different SKUs inspired by various Hershey treats.
What can kids do with the Charming Bag Charms?
Kids can mix, match, and rearrange the doll and charms to customize their looks and accessorize their belongings.
What is the duration of the partnership between JAKKS Pacific and Hershey?
The partnership is set to run through December 31, 2026, with an option for extension.
Disclaimer: This is an AI-generated summary of a press release distributed by GlobeNewswire. The model used to summarize this release may make mistakes. See the full release here.
$JAKK Revenue
$JAKK had revenues of $211.2M in Q3 2025. This is a decrease of -34.33% from the same period in the prior year.
You can track JAKK financials on Quiver Quantitative's JAKK stock page.
$JAKK Hedge Fund Activity
We have seen 58 institutional investors add shares of $JAKK stock to their portfolio, and 73 decrease their positions in their most recent quarter.
Here are some of the largest recent moves:
- GATE CITY CAPITAL MANAGEMENT, LLC added 530,380 shares (+inf%) to their portfolio in Q3 2025, for an estimated $9,934,017
- PHILOSOPHY CAPITAL MANAGEMENT LLC removed 373,859 shares (-100.0%) from their portfolio in Q3 2025, for an estimated $7,002,379
- HOTCHKIS & WILEY CAPITAL MANAGEMENT LLC added 363,696 shares (+inf%) to their portfolio in Q3 2025, for an estimated $6,812,026
- BASTION ASSET MANAGEMENT INC. removed 146,128 shares (-100.0%) from their portfolio in Q3 2025, for an estimated $2,736,977
- NUVEEN, LLC removed 110,300 shares (-79.2%) from their portfolio in Q3 2025, for an estimated $2,065,919
- MONIMUS CAPITAL MANAGEMENT, LP removed 85,856 shares (-67.8%) from their portfolio in Q3 2025, for an estimated $1,608,082
- GOLDMAN SACHS GROUP INC added 77,124 shares (+165.6%) to their portfolio in Q3 2025, for an estimated $1,444,532
To track hedge funds' stock portfolios, check out Quiver Quantitative's institutional holdings dashboard.
$JAKK Analyst Ratings
Wall Street analysts have issued reports on $JAKK in the last several months. We have seen 1 firms issue buy ratings on the stock, and 0 firms issue sell ratings.
Here are some recent analyst ratings:
- Small Cap Consumer Research issued a "Buy" rating on 10/31/2025
To track analyst ratings and price targets for $JAKK, check out Quiver Quantitative's $JAKK forecast page.
$JAKK Price Targets
Multiple analysts have issued price targets for $JAKK recently. We have seen 2 analysts offer price targets for $JAKK in the last 6 months, with a median target of $35.0.
Here are some recent targets:
- Eric M Beder from Small Cap Consumer Research set a target price of $30.0 on 10/31/2025
Full Release
SANTA MONICA, Calif., Dec. 04, 2025 (GLOBE NEWSWIRE) -- JAKKS Pacific, Inc. (NASDAQ: JAKK), a leading designer and marketer of toys, and The Hershey Company, one of the world’s largest confectionery brands, announced today a new partnership that will bring the beloved Hershey branding to JAKKS Pacific’s popular Charming line of small dolls and collectibles, marking the first-ever confection-themed expansion of the fashionable mini-doll brand.
The collection will consist of eight SKUs featuring dolls inspired by fan-favorite treats including Hershey’s Kisses, Jolly Rancher, Reese’s, Bubble Yum, Twizzlers , and Hershey’s Syrup each comes with themed charms and accessories unique to the beloved confection it represents, adding a collectible twist to the line’s signature style.
The first products to launch under the collaboration, The Hershey’s Kisses collectibles, will debut exclusively at CVS beginning December 26, 2025, just in time for Valentine’s Day. The partnership runs through December 31, 2026, with an option for extension.
“Partnering with The Hershey Company allows us to blend two worlds that people love, delicious treats and self-expression,” said Debbie Haag, Senior Vice President at JAKKS Pacific. “With the addition of the iconic Hershey branding, we’re adding an extra touch of sweetness to our popular trendy besties that will delight people around the world.”
"We're excited to see the new Charming line bring our iconic Hershey brands to life in a way that feels fresh, fun, and right on trend." Said Michelle McLaughlin, CEO, Brand Activation Consulting, The Hershey Company Licensing Agent.
Charming Bag Charms are a viral trend and on-the-go toy, designed to be clipped onto purses, backpacks, phones, or water bottles for accessorizing and play. Kids can mix, match, and rearrange the doll and charms to customize their look, allowing for daily style changes. Charming Bag Charms are the besties kids can bring everywhere! For more information, visit https://www.jakks.com/brands/charming/ .
Media Contact:
JAKKS Pacific
Jessica Kavanaugh
[email protected]
About THE HERSHEY Company:
The Hershey Company is an industry leading snacks company known for making more moments of goodness through its iconic brands, remarkable people and enduring commitment to doing the right thing for its people, planet, and communities. Hershey has more than 20,000 employees in the U.S. and worldwide who work daily to deliver delicious, high-quality products. The company has more than 90 brand names in approximately 80 countries that drive more than $11.2 billion in annual revenues, including
Hershey’s, Reese’s, Kisses, KIT KAT®, Jolly Rancher, Twizzlers,
and
Ice Breakers,
and
salty snacks including SkinnyPop, Pirate’s Booty,
and
Dot’s Homestyle Pretzels.
For over 130 years, Hershey has been committed to operating fairly, ethically and sustainably. The candy and snack maker's founder, Milton Hershey, created Milton Hershey School in 1909, and since then, the company has focused on helping children succeed through equitable access to education.
To learn more visit www.thehersheycompany.com .
About Brand Activation Consulting:
Brand Activation Consulting (BAC) is a leading, retail-focused brand development and licensing agency with a proven track record of building, protecting, and expanding the commercial value of iconic consumer brands. Partnering with industry leaders including The Hershey Company, Just Born Confections, Hormel Foods, Cloudco Entertainment (Care Bears), and Build-A-Bear Workshop, BAC delivers end-to-end strategy, creative development, and product commercialization that drive meaningful growth and strengthen brand relevance across channels.
About JAKKS Pacific, Inc.:
JAKKS Pacific, Inc. is a leading designer, manufacturer and marketer of toys and consumer products sold throughout the world, with its headquarters in Santa Monica, California. JAKKS Pacific’s popular proprietary brands include: AirTitans®, Disguise®, Fly Wheels®, JAKKS Wild Games®, Moose Mountain®, Maui®, Perfectly Cute®, ReDo® Skateboard Co., Sky Ball®, SportsZone™, Xtreme Power Dozer®, WeeeDo®, and Wild Manes™ as well as a wide range of entertainment-inspired products featuring premier licensed properties. Through our products and our charitable donations, JAKKS is helping to make a positive impact on the lives of children. Visit us at
www.jakks.com
and follow us on Instagram (@jakkspacific.toys), X (@jakkstoys) and Facebook (@jakkspacific.toys).
©2025 JAKKS Pacific, Inc. All rights reserved
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/9ecad8a5-3d2d-4daa-889d-8f3f4bb35b0c
