Thomas Conrad, the Chief Executive Officer of $SONO, bought 62,325 shares of the company on 11-17-2025 for an estimated $1,008,044. This trade was reported by Quiver Quantitative using data from a recent SEC filing. This increased their holdings of this class of stock by approximately 25.7%. Following this trade, they now own 305,103 shares of this class of $SONO stock.
$SONO Insider Trading Activity
$SONO insiders have traded $SONO stock on the open market 19 times in the past 6 months. Of those trades, 19 have been purchases and 0 have been sales.
Here’s a breakdown of recent trading of $SONO stock by insiders over the last 6 months:
- CAPITAL MANAGEMENT, LLC COLISEUM has made 14 purchases buying 2,812,192 shares for an estimated $30,189,644 and 0 sales.
- THOMAS CONRAD (Chief Executive Officer) has made 2 purchases buying 154,625 shares for an estimated $2,032,343 and 0 sales.
- JULIUS GENACHOWSKI purchased 22,850 shares for an estimated $250,205
- BRACKEN DARRELL purchased 22,412 shares for an estimated $249,999
- SAORI CASEY (Chief Financial Officer) purchased 22,727 shares for an estimated $248,687
To track insider transactions, check out Quiver Quantitative's insider trading dashboard.
$SONO Hedge Fund Activity
We have seen 133 institutional investors add shares of $SONO stock to their portfolio, and 161 decrease their positions in their most recent quarter.
Here are some of the largest recent moves:
- COOPER CREEK PARTNERS MANAGEMENT LLC removed 3,171,226 shares (-74.7%) from their portfolio in Q3 2025, for an estimated $50,105,370
- SCHRODER INVESTMENT MANAGEMENT GROUP removed 2,329,005 shares (-71.0%) from their portfolio in Q3 2025, for an estimated $36,798,279
- ARROWSTREET CAPITAL, LIMITED PARTNERSHIP added 2,296,996 shares (+626.8%) to their portfolio in Q3 2025, for an estimated $36,292,536
- COLISEUM CAPITAL MANAGEMENT, LLC added 1,737,176 shares (+13.2%) to their portfolio in Q3 2025, for an estimated $27,447,380
- TRIGRAN INVESTMENTS, INC. removed 1,401,750 shares (-31.8%) from their portfolio in Q3 2025, for an estimated $22,147,650
- ENGINE CAPITAL MANAGEMENT, LP added 1,256,060 shares (+inf%) to their portfolio in Q3 2025, for an estimated $19,845,748
- WELLINGTON MANAGEMENT GROUP LLP removed 1,199,112 shares (-100.0%) from their portfolio in Q2 2025, for an estimated $12,962,400
To track hedge funds' stock portfolios, check out Quiver Quantitative's institutional holdings dashboard.
$SONO Analyst Ratings
Wall Street analysts have issued reports on $SONO in the last several months. We have seen 1 firms issue buy ratings on the stock, and 0 firms issue sell ratings.
Here are some recent analyst ratings:
- Rosenblatt issued a "Buy" rating on 11/06/2025
To track analyst ratings and price targets for $SONO, check out Quiver Quantitative's $SONO forecast page.
$SONO Price Targets
Multiple analysts have issued price targets for $SONO recently. We have seen 2 analysts offer price targets for $SONO in the last 6 months, with a median target of $19.0.
Here are some recent targets:
- Erik Woodring from Morgan Stanley set a target price of $17.0 on 11/06/2025
- Steve Frankel from Rosenblatt set a target price of $21.0 on 11/06/2025
This article is not financial advice. See Quiver Quantitative's disclaimers for more information.