NEW YORK and MIAMI and LOS ANGELES, March 17, 2025 (GLOBE NEWSWIRE) -- General (Ret.) Laura J. Richardson, former Commander of U.S. Southern Command, has joined the Siebert Financial Corp. (“Siebert”) (Nasdaq: SIEB) Advisory Board, the company announced today. A distinguished leader with nearly four decades of military service, General Richardson brings strategic expertise, operational leadership, and a deep understanding of global affairs, reinforcing Siebert’s commitment to expanding financial services for veterans, military personnel, and underserved communities.


“ General Richardson’s leadership and global experience will be a tremendous asset to Siebert, ” said John J. Gebbia, CEO of Siebert. “Her distinguished national security and diplomacy career aligns with our mission to deliver innovative financial solutions that empower individuals and communities. We are honored to welcome her to our Advisory Board, as we continue expanding our services across key sectors, including military and veteran affairs, international markets, and women’s financial initiatives.”

Most recently, General Richardson served as the 32nd Commander of U.S. Southern Command (SOUTHCOM), overseeing military operations across Central America, South America, and the Caribbean. She previously led U.S. Army North (Fifth Army) and held multiple high-ranking positions, including Deputy Commanding General of U.S. Army Forces Command, Chief of Army Legislative Liaison to Congress, and Deputy Chief of Staff for Communications for Operation Enduring Freedom.

As a trailblazer in the U.S. Army, General Richardson has commanded at every level, including leading an Assault Helicopter Battalion in combat during Operation Iraqi Freedom.

“Muriel Siebert was a pioneer, and I am honored to join an organization that carries forward her legacy of leadership and innovation, ” said General Richardson. “ Financial security is a critical pillar of long-term stability for individuals, families, and communities. I look forward to working with Siebert to expand opportunities—especially for veterans, women, and those seeking financial independence in an evolving global economy. I am grateful for the opportunity to collaborate with the Gebbia family on this exciting new chapter for Siebert, and I admire their vision for growing the firm’s impact. ”

General Richardson joins a prestigious Siebert Advisory Board that includes influential figures from finance, sports, and entertainment, such as international recording artist Akon, NFL Pro Brandon Marshall, Wall Street executives Mick Solimene and Steven Geskos.

Her addition underscores Siebert’s commitment to leveraging world-class expertise to drive financial growth, foster strategic partnerships, and create meaningful solutions for its diverse client base.

Strengthening Siebert’s Commitment to the Military and Veteran Community

Kaj Larsen, Head of Military Investment at Siebert, emphasized the significance of General Richardson’s appointment:
“ Welcoming General Richardson to Siebert is a powerful statement about our commitment to those who have served. Her leadership and firsthand understanding of the military community will help us expand financial solutions tailored for veterans, active-duty personnel, and their families. At Siebert, we recognize the unique financial needs of those who have dedicated their lives to service, and this partnership strengthens our mission to support them with the best resources available.”

About Siebert Financial Corp.
Siebert is a diversified financial services company and has been a member of the NYSE since 1967 when Muriel Siebert became the first woman to own a seat on the NYSE and the first to head one of its member firms.

Siebert operates through its subsidiaries Muriel Siebert & Co., LLC, Siebert AdvisorNXT, LLC, Park Wilshire Companies, Inc., RISE Financial Services, LLC, Siebert Technologies, LLC, and StockCross Digital Solutions, Ltd, and Gebbia Media LLC. Through these entities, Siebert provides a full range of brokerage and financial advisory services, including securities brokerage, investment advisory and insurance offerings, securities lending, and corporate stock plan administration solutions, in addition to entertainment and media productions. For over 55 years, Siebert has been a company that values its clients, shareholders, and employees. More information is available at www.siebert.com .

Cautionary Note Regarding Forward-Looking Statements
The statements contained in this press release that are not historical facts, including statements about our beliefs and expectations, are "forward-looking statements" within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements include statements preceded by, followed by, or that include the words "may," "could," "would," "should," "believe," "expect," "anticipate," "plan," "estimate," "target," "project," "intend" and similar words or expressions. In addition, any statements that refer to expectations, projections, or other characterizations of future events or circumstances are forward-looking statements.

These forward-looking statements, which reflect beliefs, objectives, and expectations as of the date hereof, are based on the best judgment of the management of Siebert. All forward-looking statements speak only as of the date on which they are made. Such forward-looking statements are subject to certain risks, uncertainties and assumptions relating to factors that could cause actual results to differ materially from those anticipated in such statements, including, without limitation, the following: economic, social and political conditions, global economic downturns resulting from extraordinary events; securities industry risks; interest rate risks; liquidity risks; credit risk with clients and counterparties; risk of liability for errors in clearing functions; systemic risk; systems failures, delays and capacity constraints; network security risks; competition; reliance on external service providers; new laws and regulations affecting Siebert's business; net capital requirements; extensive regulation, regulatory uncertainties and legal matters; failure to maintain relationships with employees, customers, business partners or governmental entities; the inability to achieve synergies or to implement integration plans; and other consequences associated with risks and uncertainties detailed in Part I, Item 1A - Risk Factors of Siebert's Annual Report on Form 10-K for the year ended December 31, 2023, and Siebert's filings with the SEC.

Siebert cautions that the foregoing list of factors is not exclusive, and new factors may emerge, or changes to the foregoing factors may occur that could impact its business. Siebert undertakes no obligation to publicly update or revise these statements, whether as a result of new information, future events, or otherwise, except to the extent required by the federal securities laws.

Media Contact
Deborah Kostroun, Zito Partners
[email protected]
+1 (201) 403-8185

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