Rebranding Controversy: Recent chatter on social media about Cracker Barrel Old Country Store has been dominated by the company’s rebranding misstep with a logo change. Many expressed outrage over the initial redesign, linking it to a sharp decline in stock value earlier this year. The reversal of the change sparked a brief rally, though opinions remain divided.
Earnings Concerns: Beyond the logo drama, discussions have also focused on Cracker Barrel’s declining earnings over the past few years. Some users are voicing serious concerns about the company’s long-term survival, with criticism aimed at leadership decisions. A recent uptick in stock price has done little to ease these worries for many.
Note: This discussion summary was generated from an AI condensation of post data.
Cracker Barrel Old Country Store Insider Trading Activity
Cracker Barrel Old Country Store insiders have traded $CBRL stock on the open market 14 times in the past 6 months. Of those trades, 0 have been purchases and 14 have been sales.
Here’s a breakdown of recent trading of $CBRL stock by insiders over the last 6 months:
- CAPITAL CORP GMT has made 0 purchases and 14 sales selling 635,900 shares for an estimated $17,314,193.
To track insider transactions, check out Quiver Quantitative's insider trading dashboard.
Cracker Barrel Old Country Store Revenue
Cracker Barrel Old Country Store had revenues of $868M in Q4 2025. This is a decrease of -2.95% from the same period in the prior year.
You can track CBRL financials on Quiver Quantitative's CBRL stock page.
Cracker Barrel Old Country Store Congressional Stock Trading
Members of Congress have traded $CBRL stock 6 times in the past 6 months. Of those trades, 4 have been purchases and 2 have been sales.
Here’s a breakdown of recent trading of $CBRL stock by members of Congress over the last 6 months:
- REPRESENTATIVE TIM MOORE has traded it 6 times. They made 4 purchases worth up to $250,000 on 12/31, 12/16, 12/09, 11/20 and 2 sales worth up to $150,000 on 12/10, 11/28.
To track congressional stock trading, check out Quiver Quantitative's congressional trading dashboard.
Cracker Barrel Old Country Store Hedge Fund Activity
We have seen 125 institutional investors add shares of Cracker Barrel Old Country Store stock to their portfolio, and 139 decrease their positions in their most recent quarter.
Here are some of the largest recent moves:
- EARNEST PARTNERS LLC removed 1,219,507 shares (-100.0%) from their portfolio in Q3 2025, for an estimated $53,731,478
- FRANKLIN RESOURCES INC added 923,409 shares (+13737.1%) to their portfolio in Q3 2025, for an estimated $40,685,400
- BALYASNY ASSET MANAGEMENT L.P. removed 719,226 shares (-100.0%) from their portfolio in Q3 2025, for an estimated $31,689,097
- BIGLARI CAPITAL CORP. removed 311,775 shares (-34.8%) from their portfolio in Q3 2025, for an estimated $13,736,806
- CITADEL ADVISORS LLC removed 310,624 shares (-98.2%) from their portfolio in Q3 2025, for an estimated $13,686,093
- MARSHALL WACE, LLP removed 254,865 shares (-100.0%) from their portfolio in Q3 2025, for an estimated $11,229,351
- GOLDMAN SACHS GROUP INC removed 244,424 shares (-58.6%) from their portfolio in Q3 2025, for an estimated $10,769,321
To track hedge funds' stock portfolios, check out Quiver Quantitative's institutional holdings dashboard.
Cracker Barrel Old Country Store Analyst Ratings
Wall Street analysts have issued reports on $CBRL in the last several months. We have seen 2 firms issue buy ratings on the stock, and 2 firms issue sell ratings.
Here are some recent analyst ratings:
- B of A Securities issued a "Underperform" rating on 12/19/2025
- Citigroup issued a "Sell" rating on 12/10/2025
- Truist Securities issued a "Buy" rating on 12/10/2025
- Argus Research issued a "Buy" rating on 09/29/2025
To track analyst ratings and price targets for Cracker Barrel Old Country Store, check out Quiver Quantitative's $CBRL forecast page.
Cracker Barrel Old Country Store Price Targets
Multiple analysts have issued price targets for $CBRL recently. We have seen 7 analysts offer price targets for $CBRL in the last 6 months, with a median target of $29.0.
Here are some recent targets:
- Sara Senatore from B of A Securities set a target price of $29.0 on 12/19/2025
- Dennis Geiger from UBS set a target price of $26.0 on 12/10/2025
- Brian Mullan from Piper Sandler set a target price of $27.0 on 12/10/2025
- Anthony Trainor from Wells Fargo set a target price of $30.0 on 12/10/2025
- Jon Tower from Citigroup set a target price of $20.0 on 12/10/2025
- Jake Bartlett from Truist Securities set a target price of $45.0 on 12/10/2025
- Christine Dooley from Argus Research set a target price of $50.0 on 09/29/2025
This article is not financial advice. See Quiver Quantitative's disclaimers for more information. Note that there may be inaccuracies due to mistakes in ticker-mapping, and other anomalies.