AGS will unveil its new brand identity and showcase 86 slot titles at G2E 2025 in Las Vegas.
Quiver AI Summary
AGS will unveil its new brand identity and showcase its largest product lineup yet at the Global Gaming Expo (G2E) in October 2025. The company will present 86 slot titles and eight table games in an expanded booth, featuring a refreshed identity symbolized by a new bolt logo, reflecting its growth and transformation since its last rebrand in 2014. AGS has evolved from primarily a Class II slot supplier to a global leader in slots, table products, and online content, now active in 26 countries. Following its acquisition by Brightstar Capital Partners earlier this year, AGS has seen significant revenue growth, particularly in slots and interactive games. The product highlights at G2E will include the premium Spectra SL75+ cabinet and innovative table game features. CEO David Lopez emphasized that the new branding encapsulates AGS's dynamic growth while maintaining its creative culture.
Potential Positives
- AGS is debuting a bold new brand identity and its largest-ever product showcase at G2E, which reflects its significant transformation and growth over the past decade.
- The company has doubled global slot sales and achieved substantial increases in interactive revenue (over 150%) and table revenue (over 50%), showcasing strong business performance.
- AGS is expanding its global footprint with a presence in 26 countries and has established itself as a top player within the gaming industry, being consistently ranked among the top five slot suppliers and top two table content providers in North America.
- The introduction of innovative products such as the Spectra SL75+ Premium™ cabinet and groundbreaking table game enhancements positions AGS for future success and market leadership.
Potential Negatives
- The press release highlights a significant transformation for AGS, which suggests the company faced challenges in its brand perception or market position prior to this rebranding effort.
- The acquisition by Brightstar Capital Partners earlier this year may indicate potential instability or a need for restructuring, raising questions about the company's previous performance.
- While AGS has seen growth in various areas, the need for a rebrand and a major product showcase may imply previous challenges in maintaining market competitiveness or innovation.
FAQ
What is AGS debuting at the Global Gaming Expo 2025?
AGS is debuting a bold new brand identity and its largest-ever product showcase featuring 86 slot titles and eight table games.
Where can I find AGS at G2E 2025?
Visitors can find AGS at Booth #1150 during the Global Gaming Expo 2025.
What new products will AGS showcase?
AGS will showcase new products like the Spectra SL75+ Premium™ cabinet and Bonus Spin Xtreme™ with AGS FlexBet™ enhancements.
How has AGS transformed since its last rebrand?
Since its last rebrand in 2014, AGS has expanded significantly, doubling global slot sales and increasing interactive revenue by over 150%.
What does the new AGS logo represent?
The new bolt logo reflects AGS' energy, transformation, and growth as a dynamic leader in the gaming industry.
Disclaimer: This is an AI-generated summary of a press release distributed by GlobeNewswire. The model used to summarize this release may make mistakes. See the full release here.
$AGS Hedge Fund Activity
We have seen 66 institutional investors add shares of $AGS stock to their portfolio, and 103 decrease their positions in their most recent quarter.
Here are some of the largest recent moves:
- GLAZER CAPITAL, LLC added 2,772,700 shares (+408.6%) to their portfolio in Q2 2025, for an estimated $34,631,023
- TRIUM CAPITAL LLP added 1,864,241 shares (+inf%) to their portfolio in Q2 2025, for an estimated $23,284,370
- ARROWSTREET CAPITAL, LIMITED PARTNERSHIP removed 1,102,238 shares (-100.0%) from their portfolio in Q2 2025, for an estimated $13,766,952
- ARROWMARK COLORADO HOLDINGS LLC removed 822,570 shares (-59.9%) from their portfolio in Q2 2025, for an estimated $10,273,899
- ADAGE CAPITAL PARTNERS GP, L.L.C. removed 764,855 shares (-100.0%) from their portfolio in Q2 2025, for an estimated $9,553,038
- MAN GROUP PLC added 758,514 shares (+inf%) to their portfolio in Q2 2025, for an estimated $9,473,839
- MILLENNIUM MANAGEMENT LLC removed 664,551 shares (-87.1%) from their portfolio in Q2 2025, for an estimated $8,300,241
To track hedge funds' stock portfolios, check out Quiver Quantitative's institutional holdings dashboard.
Full Release
LAS VEGAS, Sept. 24, 2025 (GLOBE NEWSWIRE) -- AGS will electrify the Global Gaming Expo (G2E) this October with the debut of its bold new brand identity and its largest-ever product showcase. At a brand-new expanded booth (#1150), AGS will showcase 86 slot titles, eight table games with multiple progressives, side bets, and card shufflers, and a dedicated AGSi, AGS’ Interactive division, zone.
A Media Snippet accompanying this announcement is available by clicking on this link.
Powered by a new bolt icon, the refreshed identity reflects AGS’ transformation since its last rebrand in 2014, when the Company shortened its name from American Gaming Systems to AGS. At that time, AGS was predominantly a Class II slot supplier, beginning to break into Class III slots, and had just entered the table games market. Over the past decade, the Company has transformed into a global supplier with leading performance across all three product categories—slots, table products, and online content. AGS has scaled significantly, expanded into 26 countries, and established itself as a partner of choice for operators both on the floor and online.
The timing of the rebrand marks AGS’ next chapter of growth, following its acquisition by Brightstar Capital Partners earlier this year. In recent years, the company has doubled global slot sales, increased interactive revenue by more than 150%, and grown table revenue by over 50%. AGS has also expanded to eight global R&D studios, including one dedicated to online game development. The company consistently ranks among the top five slot suppliers and top two table content providers in North America and frequently holds the #1 position as an online slot supplier, according to Eilers & Krejcik Gaming.
“Our new bolt logo reflects the energy and transformation happening within AGS,” said David Lopez, President and CEO of AGS. “We’ve grown from an ambitious challenger to a dynamic leader without losing the authenticity and creativity that built our culture. Every product is purpose-built to help our partners elevate and differentiate their players’ experience. G2E is the perfect stage to showcase our future as we expand our portfolio and footprint worldwide.”
Highlights at G2E include the debut of the Spectra SL75+ Premium™ cabinet, AGS’ most striking premium slot offering yet; proven mechanical reel performance on Revel®; the debut of Flex games available across all Spectra™ cabinets; award-winning AGSi content with strong omnichannel partnerships; and AGS’ table innovation Bonus Spin Xtreme™ with its newest enhancement, AGS FlexBet™ .
Rock the Bolt with AGS at G2E 2025, Booth #1150, where the company will reveal its bold new logo for the first time.
About AGS
AGS is a global company focused on creating a diverse mix of entertaining gaming experiences for every kind of player. Our roots are firmly planted in the Class II Native American gaming market, and our customer-centric culture and growth have helped us branch out to become a leading all-inclusive commercial gaming supplier. Powered by high-performing Class II and Class III slot products, an expansive table products portfolio, real-money gaming platforms and content, highly rated social casino solutions for operators and players, and best-in-class service, we offer an unmatched value proposition for our casino partners. Learn more at www.playags.com .
Media Contact
Julia Boguslawski, Chief Marketing Officer
Nikki Davis, Vice President of Marketing
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/5be795a5-e269-4d1d-8fc0-b5cd6f87683d
