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S. 1699: Artificial Intelligence Public Awareness and Education Campaign Act

This bill, known as the Artificial Intelligence Public Awareness and Education Campaign Act, aims to establish a campaign led by the Secretary of Commerce to increase public understanding of artificial intelligence (AI). Here are its main components:

Objectives of the AI Campaign

The campaign will focus on:

  • Providing information about how prevalent AI is in everyday life in the U.S.
  • Improving consumer literacy regarding AI, which involves understanding both its capabilities and limitations.

Key Features of the Campaign

The Secretary of Commerce will work with various federal agencies to design and implement the campaign. This includes:

  • Identifying key performance indicators to measure the campaign's effectiveness, such as audience reach and satisfaction.
  • Facilitating access to information about individuals' rights concerning AI.
  • Promoting best practices for identifying digital media, specifically distinguishing between human-generated content and content influenced by AI (e.g., deepfakes and chatbots).
  • Conducting public outreach efforts through various channels to inform citizens about AI's applications, benefits, and risks.
  • Offering resources on data protection and consumer best practices related to AI.
  • Consulting small business owners to ensure the campaign addresses their specific needs regarding AI.
  • Coordinating outreach efforts at state and local levels, including partnerships with non-profits and private organizations.

Annual Review and Updates

The Secretary will update campaign materials annually to keep them relevant to advancements in AI technology, changing consumer concerns, and feedback based on measured key performance indicators.

Dissemination of Information

To reach a broad audience, the campaign will:

  • Make materials available in multiple languages.
  • Create a mobile-friendly website or webpage for information distribution.
  • Use various communication methods, including television, radio, and internet platforms.

Expert Consultation

The Secretary will consult with various stakeholders, including:

  • Members of academic and research institutions.
  • Industry representatives involved in AI development.
  • Community organizations with expertise in AI.
  • State and local government officials.

Reporting Requirements

Within one year of launching the campaign, and annually thereafter, a report will be submitted detailing:

  • Performance indicators and their results.
  • Summary of materials developed during the campaign.
  • Recommendations for further actions based on the campaign's success or shortcomings.

Duration and Funding

The campaign is set to last for five years from the date of enactment. No additional federal funds are authorized specifically for the campaign; it will be conducted within existing budgetary provisions.

Relevant Companies

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Sponsors

4 bill sponsors

Actions

2 actions

Date Action
May. 08, 2025 Introduced in Senate
May. 08, 2025 Read twice and referred to the Committee on Commerce, Science, and Transportation.

Corporate Lobbying

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Potentially Relevant Congressional Stock Trades

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