H.R. 7633: American Assistance Visibility Act

The American Assistance Visibility Act is a piece of legislation that aims to enhance the visibility of U.S. foreign assistance by requiring that the United States flag be prominently displayed on all forms of foreign aid provided by the U.S. government.

Key Provisions of the Bill

• Flag Requirement: The bill mandates that the U.S. flag should be the only visual branding element displayed on U.S. foreign assistance, emphasizing American contributions to aid programs.
• Exceptions: The Secretary of State can authorize the inclusion of additional branding elements under certain conditions:
  • If required by international agreements that include co-branding as a part of the terms.
  • If identification of implementing partners is necessary while still ensuring the U.S. flag remains the most prominent feature.
  • Any other circumstances deemed necessary by the Secretary of State.
• Waiver Provision: The Secretary of State has the authority to waive these requirements if they believe that adhering to them could compromise the safety or security of personnel or beneficiaries in high-risk areas.
• Regulation Development: The Secretary of State is tasked with establishing regulations to implement these requirements, which may address aspects like minimum size, color accuracy, and placement of the flag on foreign assistance.
• Definition of Foreign Assistance: The bill defines foreign assistance broadly to include physical items (like buildings and vehicles), commodities (such as food and medical supplies), and various forms of outreach including websites and social media.

Applicability

This Act will apply to foreign assistance provided after its enactment date, meaning all relevant foreign aid issued going forward will adhere to these new branding requirements.

Relevant Companies

None found