Sportradar and Euroleague Basketball extend their betting rights agreement through 2031, enhancing global basketball engagement and innovation.
Quiver AI Summary
Sportradar Group AG and Euroleague Basketball have announced a multi-year extension of their data and audiovisual betting rights agreement, which will now run through 2031. This renewal, starting with the 2026-27 season, solidifies Sportradar’s exclusive global distribution of Euroleague Basketball’s official data and betting rights for over 650 games annually. The partnership aims to enhance basketball fan engagement and innovation, including developments in micro betting and player markets. Sportradar will also continue to provide integrity services to Euroleague Basketball, ensuring fair play and awareness among players. Leaders from both organizations expressed enthusiasm for the partnership, highlighting a shared commitment to leveraging technology for the growth of basketball globally.
Potential Positives
- The multi-year extension of the data and audiovisual betting rights agreement with Euroleague Basketball strengthens Sportradar's position as a leading provider of official data rights in a heavily bet-on global sport.
- The deal, covering over 650 games annually, enhances Sportradar's offerings and enables more innovative fan engagement products, such as expanded micro betting and player markets.
- This renewal reflects Sportradar's commitment to supporting the growth of basketball and demonstrates its capability to leverage advanced technology and a global distribution network to maximize the value of sports data.
- The partnership includes industry-leading integrity services, highlighting Sportradar's dedication to maintaining the integrity of the sport and protecting its stakeholders through advanced monitoring systems.
Potential Negatives
- The press release emphasizes a long-term partnership extension, but does not disclose any financial terms, which may raise concerns about the transparency of the deal or the potential financial implications for the company.
- While the partnership is presented as a positive development, the reliance on one key partnership with Euroleague Basketball could indicate strategic vulnerability, as potential changes in this relationship may significantly impact Sportradar’s business operations.
- There is no mention of overcoming competitive challenges from other sports data companies, which could imply a lack of proactive strategy to maintain or grow market share in a competitive environment.
FAQ
What is the nature of the agreement between Sportradar and Euroleague Basketball?
Sportradar and Euroleague Basketball have extended their data and audiovisual betting rights agreement for several years.
How many games does the agreement cover annually?
The agreement covers more than 650 games each year across EuroLeague and BKT EuroCup competitions.
How will this agreement benefit basketball fans?
This partnership aims to enhance fan engagement through innovative betting and fan experience solutions.
What is Sportradar’s role in maintaining sports integrity?
Sportradar provides industry-leading integrity services, including match-fixing prevention through its Universal Fraud Detection System AI.
When does the renewed agreement start?
The renewed agreement begins with the upcoming 2026-27 season and extends through 2031.
Disclaimer: This is an AI-generated summary of a press release distributed by GlobeNewswire. The model used to summarize this release may make mistakes. See the full release here.
$SRAD Insider Trading Activity
$SRAD insiders have traded $SRAD stock on the open market 13 times in the past 6 months. Of those trades, 12 have been purchases and 1 have been sales.
Here’s a breakdown of recent trading of $SRAD stock by insiders over the last 6 months:
- CARSTEN KOERL (Chief Executive Officer) has made 4 purchases buying 594,100 shares for an estimated $7,895,216 and 0 sales.
- MARC WALDER purchased 66,000 shares for an estimated $842,820
- JEFFERY W YABUKI has made 3 purchases buying 10,000 shares for an estimated $129,400 and 0 sales.
- WILLIAM KURTZ purchased 8,000 shares for an estimated $103,785
- RAJANI RAMANATHAN purchased 8,003 shares for an estimated $99,999
- GEORGE FLEET purchased 7,850 shares for an estimated $99,930
- DEIRDRE MARY BIGLEY purchased 3,940 shares for an estimated $49,525
- MICHAEL CONNOLLY MILLER (Chief Legal Officer) sold 1,500 shares for an estimated $24,750
To track insider transactions, check out Quiver Quantitative's insider trading dashboard. You can access data on insider stock transactions through the Quiver Quantitative API insider transaction endpoint.
$SRAD Hedge Fund Activity
We have seen 86 institutional investors add shares of $SRAD stock to their portfolio, and 136 decrease their positions in their most recent quarter.
Here are some of the largest recent moves:
- SPRUCE HOUSE INVESTMENT MANAGEMENT LLC added 6,405,000 shares (+232.9%) to their portfolio in Q2 2026, for an estimated $95,882,850
- DURABLE CAPITAL PARTNERS LP removed 5,956,331 shares (-100.0%) from their portfolio in Q1 2026, for an estimated $99,708,980
- GOLDMAN SACHS GROUP INC added 4,343,643 shares (+999.5%) to their portfolio in Q2 2026, for an estimated $65,024,335
- T. ROWE PRICE INVESTMENT MANAGEMENT, INC. added 4,100,331 shares (+67.9%) to their portfolio in Q2 2026, for an estimated $61,381,955
- JERICHO CAPITAL ASSET MANAGEMENT L.P. removed 3,160,174 shares (-100.0%) from their portfolio in Q1 2026, for an estimated $52,901,312
- ILEX CAPITAL PARTNERS (UK) LLP removed 2,642,232 shares (-100.0%) from their portfolio in Q1 2026, for an estimated $44,230,963
- MANUFACTURERS LIFE INSURANCE COMPANY, THE removed 2,463,421 shares (-100.0%) from their portfolio in Q2 2026, for an estimated $36,877,412
To track hedge funds' stock portfolios, check out Quiver Quantitative's institutional holdings dashboard. You can access data on hedge funds moves and 13F filings through the Quiver Quantitative API 13F endpoint.
$SRAD Analyst Ratings
Wall Street analysts have issued reports on $SRAD in the last several months. We have seen 2 firms issue buy ratings on the stock, and 0 firms issue sell ratings.
Here are some recent analyst ratings:
- Macquarie issued a "Outperform" rating on 06/08/2026
- Benchmark issued a "Buy" rating on 04/29/2026
To track analyst ratings and price targets for $SRAD, check out Quiver Quantitative's $SRAD forecast page.
$SRAD Price Targets
Multiple analysts have issued price targets for $SRAD recently. We have seen 14 analysts offer price targets for $SRAD in the last 6 months, with a median target of $23.0.
Here are some recent targets:
- Jordan Bender from Citizens set a target price of $24.0 on 07/08/2026
- Chad Beynon from Macquarie set a target price of $24.0 on 06/08/2026
- Bernie McTernan from Needham set a target price of $23.0 on 06/08/2026
- Robin Farley from UBS set a target price of $30.0 on 04/30/2026
- Barry Jonas from Truist Securities set a target price of $18.0 on 04/29/2026
- Jeffrey Stantial from Stifel set a target price of $21.0 on 04/29/2026
- Trey Bowers from Wells Fargo set a target price of $17.0 on 04/29/2026
Full Release
ST. GALLEN, Switzerland and BARCELONA, Spain, Aug. 26, 2026 (GLOBE NEWSWIRE) -- Sportradar Group AG (NASDAQ: SRAD), a leading global sports technology company creating immersive experiences for sports fans and bettors, and Euroleague Basketball today announced a multi-year extension of their data and audiovisual (AV) betting rights agreement. The rights were originally secured as part of Sportradar’s acquisition of IMG ARENA in 2025.
The agreement renewal begins with the upcoming 2026-27 season and extends Sportradar’s exclusive global distribution of Euroleague Basketball official data and AV betting rights through 2031. The deal covers more than 650 games annually across EuroLeague and BKT EuroCup competitions.
The extension of the Euroleague Basketball partnership further enhances Sportradar’s premier global basketball portfolio and underscores the Company’s commitment to supporting the continued growth of the sport through innovation and driving fan engagement. Other basketball partners include NBA, WNBA, NBL Australia, NBB Brazil, CBA China, LNB France, GBL Greece, LBA Italy, and ACB Spain.
Sportradar is uniquely positioned to maximize the value of Euroleague Basketball rights through its global distribution network, advanced data capabilities, proprietary technology and its broad product suite. The extension supports deeper integration of official data into innovative betting and fan engagement products, such as expanded micro betting and player markets to help basketball fans globally connect with the league and their favorite teams and players.
As part of the broader collaboration, Sportradar will continue to provide Euroleague Basketball with industry-leading integrity services, including bet monitoring through its proven Universal Fraud Detection System AI and education workshops for players and administrators to strengthen awareness and help prevent match-fixing.
Chus Bueno, Euroleague Basketball CEO stated: “We are pleased to extend our partnership with Sportradar, a trusted partner that shares our commitment to innovation and delivering premium experiences for basketball fans around the world. This renewed long-term agreement reflects the strength of the EuroLeague and EuroCup as premium platforms for leading global organizations to grow their business. More than a transactional partnership, it represents a shared strategic commitment to innovation, technology, and the long-term development of our respective properties. By combining the strength of our official data and premium streaming rights with Sportradar's global reach and advanced technology, we are creating new opportunities to engage fans, support our clubs, and unlock additional value for our competitions and stakeholders.”
Moritz Gloeckler, EVP Rights and Strategic Projects Sportradar, said: “The partnership with Euroleague Basketball secures our position as leading official data rights holder across all key properties in one of the most heavily bet-on global sports. Winning this tender extends our portfolio of official basketball data and opens up new commercialization opportunities for Euroleague Basketball starting with a set of new, innovative basketball solutions we’re building to enhance the fan experience and plan to roll out over the course of the partnership.”
About Sportradar
Sportradar Group AG (NASDAQ: SRAD), founded in 2001, is a leading global sports technology company creating immersive experiences for sports fans and bettors. Positioned at the intersection of the sports media and betting/gaming industries, Sportradar provides betting and iGaming operators, media and technology companies, prediction market partners and sports federations with a best-in-class range of solutions to help grow their businesses. Trusted by the world’s leading global sports organizations including the ATP, NBA and WNBA, NHL, MLB, MLS, PGA TOUR, UEFA, FIFA, CONMEBOL, AFC, and the Bundesliga, and global clients including Flutter, DraftKings, Google, Microsoft, Kalshi and Polymarket, Sportradar covers more than a million events annually across all major sports. Sportradar is not just redefining the sports fan experience, it also safeguards sports through its Integrity Services division and advocacy for an integrity-driven environment for all involved. For more information about Sportradar, please visit
www.sportradar.com
Contact:
Media
Sandra Lee
[email protected]
Investors
Jim Bombassei
[email protected]
About Euroleague Basketball
Euroleague Basketball (EB) is a global leader in the sports and entertainment business, devoted to running the top European competitions of professional basketball clubs under a unique and innovative organizational model. Owned and administered by some of the most successful and historic clubs in the world, EB manages the continent’s two premier men’s basketball competitions, the EuroLeague and the BKT EuroCup, as well as the sport’s premier under-18 showcase, the adidas NextGen EuroLeague.
The EB competitions bring the elite of European basketball to all five continents and to the entire sports community through the OTT platform EuroLeague TV. EB also organizes a series of community and educational activities, led by the One Team program, in alignment with the United Nations Agenda 2030 Sustainable Development Goals. On the academic side, the EB Sports Business MBA trains future professionals in sports management.
Contact:
Media: [email protected]
