Hepsiburada announces CEO transition, appointing Ender Özgün as CEO and Hakan Karadoğan to lead Delivery, effective July 1, 2026.
Quiver AI Summary
D-MARKET Electronic Services & Trading, known as Hepsiburada, has announced the completion of its planned CEO transition, which was first disclosed in December 2025. Effective July 1, 2026, Nilhan Gökçetekin will step down as CEO, with Ender Özgün taking over the role while Hakan Karadoğan will lead the Delivery business as CEO. This new leadership structure is intended to enhance growth and operational efficiency within the company. Chairman Mikheil Lomtadze expressed gratitude for Gökçetekin’s contributions and highlighted the strengths of Özgün and Karadoğan, who both have extensive experience within the company. The transition aims to ensure continuity and future success for Hepsiburada, a prominent e-commerce platform in Turkey.
Potential Positives
- Completion of a planned CEO transition signifies stable leadership and continuity within the company.
- Appointment of experienced internal leaders (Ender Özgün and Hakan Karadoğan) reflects a commitment to leveraging existing talent and knowledge within the organization.
- The new leadership structure emphasizes dedicated focus on core business areas, which could enhance operational efficiency and growth potential.
- Positive acknowledgment from outgoing CEO Nilhan Gökçetekin about the team's achievements and the strong foundations laid suggests a smooth and effective transition.
Potential Negatives
- Transitioning of CEO could indicate potential instability or uncertainty in leadership, which may affect investor confidence and company performance.
- Nilhan Gökçetekin's departure after strengthening financial discipline could suggest potential vulnerability as the company enters a new phase under different leadership.
- Press release does not address any specific strategic plans or initiatives under the new leadership, potentially raising concerns about the company's direction going forward.
FAQ
Who is the new CEO of Hepsiburada?
Ender Özgün has been appointed as the new Chief Executive Officer of Hepsiburada, effective July 1, 2026.
What is the background of Ender Özgün?
Ender Özgün previously served as Chief Commercial Officer at Hepsiburada and held senior roles at Vodafone Turkey.
What role will Hakan Karadoğan have at Hepsiburada?
Hakan Karadoğan will lead Hepsiburada’s Delivery business as Chief Executive Officer, focusing on improving service quality.
What was Nilhan Gökçetekin's contribution to Hepsiburada?
Nilhan Gökçetekin strengthened the Company's financial discipline and operating foundations during her tenure as CEO.
What is the vision for Hepsiburada's future?
The new leadership aims to drive growth, enhance customer experience, and expand services across Türkiye.
Disclaimer: This is an AI-generated summary of a press release distributed by GlobeNewswire. The model used to summarize this release may make mistakes. See the full release here.
$HEPS Hedge Fund Activity
We have seen 15 institutional investors add shares of $HEPS stock to their portfolio, and 27 decrease their positions in their most recent quarter.
Here are some of the largest recent moves:
- LUXOR CAPITAL GROUP, LP removed 3,912,903 shares (-100.0%) from their portfolio in Q4 2025, for an estimated $9,703,999
- HOSKING PARTNERS LLP removed 3,646,033 shares (-100.0%) from their portfolio in Q1 2026, for an estimated $9,552,606
- TEKNE CAPITAL MANAGEMENT, LLC removed 1,611,112 shares (-100.0%) from their portfolio in Q4 2025, for an estimated $3,995,557
- BIT CAPITAL GMBH removed 1,538,011 shares (-100.0%) from their portfolio in Q4 2025, for an estimated $3,814,267
- MAREX GROUP PLC removed 742,707 shares (-100.0%) from their portfolio in Q4 2025, for an estimated $1,841,913
- MORGAN STANLEY removed 315,724 shares (-37.7%) from their portfolio in Q1 2026, for an estimated $827,196
- BLACKROCK, INC. removed 270,277 shares (-9.0%) from their portfolio in Q1 2026, for an estimated $708,125
To track hedge funds' stock portfolios, check out Quiver Quantitative's institutional holdings dashboard. You can access data on hedge funds moves and 13F filings through the Quiver Quantitative API 13F endpoint.
Full Release
ISTANBUL, June 30, 2026 (GLOBE NEWSWIRE) -- D-MARKET Electronic Services & Trading (d/b/a “Hepsiburada”) (NASDAQ: HEPS), a leading Turkish e-commerce platform, today announced the completion of the planned CEO transition first announced on December 29, 2025.
As part of this planned transition, Nilhan Gökçetekin will step down as Chief Executive Officer effective July 1, 2026, following a smooth and carefully managed handover process.
The Company also announced that Ender Özgün has been appointed Chief Executive Officer of Hepsiburada, effective July 1, 2026, with overall responsibility for the Company. Hakan Karadoğan will lead Hepsiburada’s Delivery business as Chief Executive Officer. Ender and Hakan will report to Chairman Mikheil Lomtadze and the Board of Directors.
This new leadership structure reflects Hepsiburada’s next phase of growth, with dedicated leadership focus across its core commerce platform and delivery capabilities, while promoting experienced leaders from within the Company.
Hepsiburada’s Chairman, Mikheil Lomtadze, said: “On behalf of the Board, I would like to thank Nilhan for her contribution to Hepsiburada. During her tenure, the Company strengthened its financial discipline and operating foundations. This transition was planned jointly and managed responsibly, with continuity and the future success of Hepsiburada as our priority.”
Mikheil Lomtadze continued: “Ender and Hakan are proven leaders from within Hepsiburada. They know our customers, merchants and operations, and they have the experience to lead the Company into its next phase. Ender will lead Hepsiburada as CEO, with overall responsibility for the Company, while Hakan will lead our Delivery business as CEO.”
Nilhan Gökçetekin said: “It has been a privilege to lead Hepsiburada and to work with such a talented and committed team. I am proud of what we have achieved together and of the foundations we have strengthened for the Company’s next phase. I would like to thank the Board, our employees, partners, merchants and customers for their trust and support. I will continue to follow Hepsiburada’s journey with great appreciation and confidence.”
Ender Özgün said: “Hepsiburada is one of Türkiye’s leading technology and commerce platforms, with a trusted brand, strong team and unique role in the lives of customers and merchants. My focus will be on our customers, our merchants, growth and building Hepsiburada for the long term.”
Hakan Karadoğan said: “Delivery is a critical part of the Hepsiburada experience. I am excited to lead the Delivery business as CEO and to continue improving speed, reliability, efficiency and service quality for our customers, merchants and partners.”
Ender Özgün
Ender Özgün has served as Chief Commercial Officer of Hepsiburada since May 2023. He previously served as Chief Marketing Officer and held senior roles at Vodafone Turkey, where he focused on digital transformation, growth and segment strategies. He began his career at Procter & Gamble in marketing and brand management.
Hakan Karadoğan
Hakan Karadoğan has served as Chief Executive Officer of Logistics at Hepsiburada since March 2024. Before joining Hepsiburada, he was General Manager of Amazon Türkiye Operations, where he helped lead the launch of Amazon’s Türkiye operations in 2018. He also has more than two decades of management experience at General Electric across engineering, manufacturing, supply chain and business leadership roles.
About Hepsiburada
Hepsiburada is a leading e-commerce technology platform in Türkiye, connecting millions of customers with a broad range of products and services. Through its marketplace, retail operations, logistics capabilities, payment solutions and customer-focused technology, Hepsiburada aims to make commerce easier, faster and more accessible for customers and businesses across Türkiye.
Forward-Looking Statements
This press release contains forward-looking statements within the meaning of applicable securities laws. These statements are based on the Company’s current expectations and assumptions and involve risks and uncertainties that could cause actual results to differ materially. The Company undertakes no obligation to update any forward-looking statements, except as required by law.
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